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News Consumption Trends: Print & Digital Insights in GB

Dive into the data revealing 52 million adults in Great Britain consume newsbrands across print & digital platforms. Discover that 81.7% of GB adults aged 15+ engage with newsbrands, with 73.3% reading print newspapers and 35.5% visiting newsbrand websites via PC or laptop. Explore the differences in digital consumption between PC/laptop and tablet/mobile devices. This information is based on NRS PADD data and provides a monthly snapshot of news consumption habits.

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News Consumption Trends: Print & Digital Insights in GB

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  1. PRINT & DIGITAL* | CONSUMPTION OF NEWSBRANDS 52 million 81.7% of GB adults 15+ that’s42.1million people consume newsbrandsacrossprint & digital • More than 8 in 10 adults in Great Britain consume a newsbrandeither in print or digitally. 73.3% of GB adults 15+ read a print newspaper and 35.5% visit newsbrandwebsites via their PC or laptop. • * Digital figure is PC & laptop only and doesn’t include tablet & mobile • Based on all national & regional newsbrands in NRS PADD • Monthly Data

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