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The course 15.912 provides strategic frameworks for managing high-technology businesses, focusing on conceptual models that clarify interactions among competition, technological and market changes, and organizational capabilities in innovation and entrepreneurship. Ideal for students in the Entrepreneurship and Innovation track, as well as those with a prerequisite or instructor permission, this course covers critical issues like technological trajectories, market evolution, and collaborative innovation. Learn from case studies of successful firms like Apple, Google, and Intel under the guidance of expert instructor Jason Davis.
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15.912: Strategic Management of Innovation and EntrepreneurshipFall H1 2011-12, Two Sections: MWF1-2:30 or MWF2:30-4Required Course for E&I Track Students; Others Welcome w/ 15.900 Pre-req or Instructor Permission • The Goal of the Course: • 15.912 provides a series of strategic frameworks for managing high-technology businesses with a particular focus on the development and application of conceptual models which clarify the interactions between competition, patterns of technological and market change, and the structure and development of organizational capabilities in the context of technological innovation and entrepreneurship. • The course should be of particular interest to those interested in managing high technology firms where innovation is likely to play a major role, and to those interested in strategy consulting or venture capital. • Central Strategic Issues: • Technological Trajectories and Discontinuities, Market Diffusion and Evolution, Industry LifeCycles, Making Money From Innovation, Open vs. Closed Standards, Network Forms of Organization, Collaborative Innovation, Complexity Theory & Simple Rules, Entrepreneurial Innovation • Cases: • eInk, Apple, Novartis, Intel, Abgenix, Ember, Linux, Google, Nokia, Medtronic, Toyota Prius, Kodak, Facebook, LinkedIn, Zynga, Rovio (Angry Birds) • Instructor: Jason Davis • Theodore T. Miller Career Development Professor, TIES Group • Expertise: Strategy and Organization of Innovation; Social Network Methods; Computing and Communications Industry • Background: Technology Strategy Roles at Intel, IBM, McKinsey, and various clients in IT / Biotech • Current projects: (1) Innovative Relationships between large firms like Apple & Google, (2) Application Entrepreneurship on iPhone and Android Smartphone platforms