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WINTER 2010 WEBINAR - PowerPoint PPT Presentation


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WINTER 2010 WEBINAR. What Will We Be Discussing?. New Product Launches New Marketing Concepts New Merchandising for Home Foundations Miscellaneous Items Q & A. New Products – Property Solutions. New Products – Home Foundations. New Products - Hardwood. New Products - Laminate.

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Presentation Transcript
what will we be discussing
What Will We Be Discussing?
  • New Product Launches
  • New Marketing Concepts
  • New Merchandising for Home Foundations
  • Miscellaneous Items
  • Q & A
new marketing tools

New Marketing Tools

Home Foundations

what is performance plus
What is Performance Plus?
  • A simplified, three-tier performance warranty system designed specifically for single family builder channel needs.
why performance plus
Why Performance Plus?
  • Trade up from Base!
  • Add significant value to our current level 1 and 2
  • Simplify our Product Selection
  • Bring logic to and simplify Warranties
  • Facilitate Homebuyer Trade-up Selection
  • More Pro-Active Shaw HF Branding
new merchandising

New Merchandising

Home Foundations

type 315 cards available
TYPE 315 CARDS AVAILABLE

Style # Style Name

HGG36 Collinsville

HGC80 Warrior Classic

HGJ36 Accordance (Collinsville Berbers)

HGG48 Freebird

HGG96 Dream Run (30 oz. Near Texture)

HGJ37 Perimeter (30 oz. Collinsville)

HGJ12 Amplified (Soft EB Twist)

HGJ65 Short & Sweet (S) (Anso Amplified) / Short & Sweet (B) (Anso Exposition)

HGJ13 Fascinating (Soft Anso Texture

HGJ21 Exposition (Amplified Berbers)

HGJ22 Ambience – Anso (Fascinating – Berbers)

HGG73 Pocono

HGG50 New Standard

HGJ14 Wondrous

HGG97 Brisco (S) (B)

HGJ10 Coordinate I / Coordinate II

HGG63 Top Talent (S) (B)

HGJ24 Holloway I (S) (B) (T)

HGJ26 Holloway II (S) (B) (T)

NOTE: Above 19 products may be ordered as a package & choose from the 2 products below for a total of 20 products

HGG84 Baseline

HGE64 Red Bud

carpet displays
Carpet Displays

SR746 - 24 Slot Vertical Swatch Rack

21”D x 29”W x 64”H

New Display !

SY225 – HF Vertical Display

20”D x 29”W x 65” H

New !

For Carpet & Hard Surface

hard surface displays
Hard Surface Displays

SY225 – HF Vertical Display

20”D x 29”W x 65” H

New!

For Carpet & Hard Surface

SY226 – HF Arm Card Display

20”D x 59”W x 65”H

New Display!

other topics
Other Topics
  • SD Nylon Product, Marketing and Pricing Strategy
  • 25% Recycled Content in Anso Nylon and PET
  • R2X Pet Urine Warranty