Green Industry – Good for Business and Good for Environment Tore Lasse By

1. Green Industry –Good for Business and Good for EnvironmentTore Lasse By The Business Advantage of Green Innovation, the Norwegian perspective Vilnius 12 Oct 2011

2. Short introduction to Innovation Norway • About EEA and Norway Grants • Green Industry – good for business and good for environment

3. “Innovation Norway supports businesses that create tomorrow’s business life.” • Gunn Ovesen, CEO of Innovation Norway Photo: Johnny Syversen / Innovation Norway

4. We contribute to • Innovation in trade and industry • Making businesses competitive domestically and internationally • Promoting the reputation of businesses Photo: Siv Nærø/ Innovation Norway

5. Innovation Norway –A public door opener §§ §§ • The gateway for businesses to public funds • 750 employees, 35 offices abroad, 20 in Norwegian Owned by the Ministry of Trade and Industry and the 19 county municipalities of Norway

6. An international organization OFFICES IN EVERY COUNTY OFFICES IN MORE THAN 30 COUNTRIES

7. Energy and Environment Focus areas 2011 - 2013 • Climate friendly energy • (from water, bio, waste, heat, ocean and the sun) Energy-systems and efficiency Climate- friendly transport Clean water and clean air CO2-management

8. Different requirements – different services Photo: Siv Nærø/ Innovation Norway

9. Entrepreneurship • Grants to start-ups • New growth enterprises • High growth programme Photo: Jan Lillehamre/Innovation Norway

10. SME growth • R&D contracts • International growth • Reputation Building Programme Photo: Siv Nærø/ Innovation Norway

11. Innovation centres and cluster • Strategic binding cooperation with Research and development contracts and Business networks • The Arena and NCE cluster programmes • Regional Development Programme Photo: Jan Lillehamre/Innovation Norway

13. What are the EEA and Norway Grants? The EEA Agreement includes a common goal to reduce social and economic disparities in the enlarged European Economic Area (EEA). Norway is contributing to this through the EEA and Norway Grants, which also aims to strengthen the relations between Norway and the beneficiary states. As a consequence of the recently concluded negotiations with the EU, the EEA/EFTA countries Norway, Iceland and Liechtenstein will provide EUR 357.7 million a year in the period 2009–¬2014.

14. Why is Norway contributing to social and economic cohesion? Since the EEA Agreement entered into force 15 years ago, Norway has contributed to social and economic cohesion in the least prosperous countries in the EEA area through various financial mechanisms. This is part of Norway’s active European policy, which is aimed at creating a Europe characterised by solidarity and security. This is in our own interests, as well as in the interests of all Europeans. Reducing disparities between the countries in the EEA area will improve the functioning of the internal market, which is also in Norway’s interests

15. Total Trade NORWAY– EU

16. What will the funds be used for in the period 2009–2014? The funds provided by Norway will go to areas that are important in a European context, such as the environment, climate change, health and research. Some of the funds will be earmarked for projects related to carbon capture and storage (CCS). Efforts to strengthen civil society will be continued. A social dialogue fund will be established with a view to promoting tripartite cooperation and efforts to combat social dumping.

20. The three donor states willprovide €357.7 million per year or a total sum ofalmost €1.79 billion in the 5 yearperiod. Norway willprovide 97% ofthe total funding. Country Total contribution • Poland €578.1 million • Romania €305.95 million • Hungary €153.3 million • Czech Republic €131.8 million • Bulgaria €126.6 million • Lithuania €84 million • Slovakia €80.75 million • Latvia €72.95 million • Greece €63.4 million • Portugal €57.95 million • Estonia€48.6 million • Spain* €45.85 million • Slovenia €26.9 million • Cyprus €7.85 million • Malta €4.5 million *) Spain willreceivetransitional support in theperiod 1 May 2009 – 31 December 2013.

21. Norway Grants Norway provides funding for social and economic development projects in Central and Southern Europe Programmes and projects in priority areas agreed with each country: Green industry innovation, carbon capture and storage (CCS), research and scholarships, decent work and social dialogue, public health and gender equality, judicial capacity building and combating cross border crime all feature as key areas of support. Norway Grants 2009-14 The funding is allocated between the countries based on their population and GDP per capita

22. Environmental protection and management • Climate change and renewable energy • Carbon capture and storage (CCS) • Green industry innovation • Research and scholarship • Protecting cultural heritage • Civil society • Promotion of decent work and tripartite dialogue • Justice and home affairs • Human and social development • Local government capacity building • Public health • Children at risk • Gender equality

25. Projects to be funded • The point ofdeparture is theapproach to support projectswhicharebothgood for business and good for theenvironment • All projects have to aim at a final resultofimprovingtheenvironmentalperformanceofenterprises • Additionally, projectsneed to fall inn under one (or more) ofthreecategories: • Environmentalinnovation • Greening ofnew and existingenterprises • Entrepreneurship

26. Environmental innovation - examples • Introduction of new packaging methods and materials that reduce environmental impact e.g. in the food sector • Develop and implement environmental criteria for smart purchasing decisions in enterprises and in public sector. • Support SMEs that manufacture Energy-using products to eco-innovate by facilitating the integration of life cycle thinking in their business. • Support waste reduction and process optimisation in the meat and dairy industry - Eco waste management

27. Greening of new and existing enterprises • Modernisation of existing plants in order to use non hazardous chemicals in production processes and product design. • Recovery, use and re-use of recycled materials for manufacturing of products. • Development or expansion of a manufacturing for renewable energy and energy efficiency products or components.

28. Entrepreneurship - examples • Support the establishment of entrepreneur networks designed to allow entrepreneurs to share information and do business together. By creating local networks around green entrepreneurship, entrepreneurs can learn concrete and practical ways for becoming more environmentally sustainable – Eco training and awareness networks. • Support training and campaigns in form of conferences on green entrepreneurship for businesses, aspiring entrepreneurs and students.

29. Ideas for the discussion of priorities • Greening of transport • Means of transport, monitoring and management solutions Development of green products • Smart buildings, using recycled materials, recyclable products, green label, packaging, solutions for handling waste Greening of production • Production processes, technologies and management • Waste reduction and energy efficiency technologies

30. More ideas … Green energy solutions • Monitoring and management solutions, new technologies • Biofuels • Solar and geothermal technologies Environmental monitoring solutions • Global Monitoring for Environment and Security (GMES) and Remote sensing,