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Search Engine Optimization is a process of educating the search engines about your websiteu2019s presence amongst the billions of websites and web pages. For more details visit https://www.kloudportal.com/how-search-engine-optimization-works-for-businesses/<br>
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How Search Engine Optimization works for businesses www.kloudportal.com
Search Engine Optimization is a process of educating the search engines about your website’s presence amongst the billions of websites and web pages.By being indexed by Search Engine Bots, your business is highly likely to be found by many people online from across the globe.
Search Engine is just not limited to Google. It extends to Bing, Yahoo, etc., Hence these processes educate the respective search engine bots about the presence of your business. SEO is one of the several digital marketing techniques that are used to build a brand presence in the digital space.
We take up digital marketing activities for many clients and here is the trend that we have seen in the last few years: • Your Website visitors are looking for more engaging content. • Visitors are likely to navigate to your other blogs or pages, only after they see you are presenting valuable content to them. • Visitors are likely to subscribe to your website only when they find that you answer their search query every time they reach your website.
Misconceptions: • More website visits, more conversions. • ViFirst-time website visitors Signup/Subscribe for your websites newsletters. • All the visitors are going to register/signup. • One time SEO is enough to rank your website and it stays on Google’s first page forever.
Returning Visitors Not only visitors focus on having more returning visitors. Returning visitors are 40% more likely to convert as your subscribers in his/her 5th or 6th visit (on average). Bounce Rate: Check your website bounce rate. Bounce rate indicates your visitors are not finding relevant content. Session Duration: Session duration indicates how much time your visitors spend on your pages on an average. Active Users: Number of active users should be high. Active users are defined a those visitors on your website who have navigated through the pages or have done some action on your website. .
Benefits of SEO for businesses: • Search Engine Optimization when done regularly, can help you build domain authority for your website. • This leads to increased number of visits. • SEO will start showing results only when it is supported by good content. • SEO builds your brand presence online. • Lead generation happens upon consistently delivering value added content. • .
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