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At the 2011 Nordic Games Conference, a presentation from Canada highlighted the evolving challenges in digital media, where consumer attention is increasingly fragmented across multiple platforms. The importance of collaboration among creators is emphasized, enabling producers to seek diverse partnerships and co-productions both domestically and internationally. With supportive tax credits and digital media incentives, Canada's media landscape is ripe for convergence and innovation. Attendees are encouraged to engage in further discussions during the conference to explore these opportunities.
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Canada A Presentation to the 2011 Nordic Games Conference Brought to you by the letter “C”
Consumers Audience attention is fragmenting across digital channels.
Content Stories now need to seek out these audiences across an increasing number of platforms.
Collaboration More and more, producers are looking further and further afield for those missing pieces.
Convergence This is the long-awaited possibility for media creators of all stripes to collaborate
CMF In Canada, such collaboration has been mandated... but that’s turning out to be quite a good thing.
Credits This co-operation is being increasingly supported by a range of tax credits and digital media incentives.
Co-Production Like our film and television counterparts, Canadian digital producers are now looking for international opportunities.
Centres of Excellence To find out more, please grab me during this session or at any time during the conference.
Canada Let me end with a stereotypically polite Canadian “thank you”.