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Swiss Parks Network

Swiss Parks Network. Swiss Parks Network Berne, Switzerland www.paerke.ch. Tina Müller Project Manager Sustainable Tourism. Swiss Parks Network. Content 1. Swiss Parks 2. Swiss Parks Network 3. Sustainable Tourism in Swiss Parks. Tina Müller Project Manager Sustainable Tourism

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Swiss Parks Network

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  1. Swiss Parks Network Swiss Parks Network Berne, Switzerland www.paerke.ch Tina Müller Project Manager Sustainable Tourism

  2. Swiss Parks Network Content 1. Swiss Parks 2. Swiss Parks Network 3. Sustainable Tourism in Swiss Parks Tina Müller Project Manager Sustainable Tourism Contact: t.mueller@paerke.ch

  3. Swiss Parks What is a park? Goals & Functions 1. High natural and scenic value - Natural habitats (flora and fauna) - Cultural landscapes and settlements 2. The park has the backing of the community (local council) 3. Maintaining values and promoting sustainable management (functions) - Maintain and enhance the nature and landscapes - Impulses for strengtheningsustainable economy (tourism) • Environment education • Research

  4. ç Swiss Parks

  5. Nationalpark Adula (Candidat) Naturpark Beverin (2013)

  6. Naturpark Binntal (2012) Naturpark Chasseral (2012)

  7. Naturpark Diemtigtal (2012) Parc naturel Doubs (2013)

  8. UNESO Biosphäre Entlebuch (2008) Parc Ela (2012)

  9. Naturpark Gantrisch (2012) Parc naturel Gruyère Pays-d‘Enhaut (2012)

  10. Jurapark Aargau (2012) Parc naturel Jura vaudois (2013)

  11. Nationalpark (1914) Naturpark Pfyn-Finges (2013)

  12. Naturpark Thal (2009) Biosfera Val Müstair (2010)

  13. Swiss Parks Network Activities of the Swiss Parks Network Umbrella organisation of all Swiss Parks • Organising national exchange of experiences • Representation of the parks and cooperation with national and international partners (WWF, Pro Natura, Schweiz Tourismus, EUROPARC) • Public relations and communication (Internet, print brochures, media) - Political lobbying

  14. Swiss Parks Network Exchange experience

  15. Netzwerk Schweizer Pärke Cooperationen with partners www.myswitzerland.com

  16. Swiss Parks Network Communication (www.paerke.ch)

  17. Swiss Parks Network Other projects of the Swiss Parks Network • GIS in parks • Best-of walking- and biking-trails in parks • Certification of park products Project: Development of sutainble tourism

  18. Development of sustainable tourism Initial situation of tourism in Swiss parks • tourism products and services • dedicated human resources • specific industry knowledge were often missing.

  19. Development of sustainable tourism Angebotsentwicklung • Project Goals - aid the sustainable regional economy - create work in the region - encourage population stability - develop enviromment education - promote regional services and products Development of exemplary offers 1. Analyze market 2. Define tourism strategy of the park (USP, tops of the parks) 3. Which is concrete target group (DINKS, 50plus, families, schools/groups) 4. In cooperation with different stakeholders (e.g. tourism offices, accommodations, restaurants and agriculture organisations)

  20. Development of sustainable tourism

  21. Hunting & gathering Eine kulinarische Entdeckungsreise im herbstlichen Binntal „ • Culinary discovery excursion • 5 days

  22. Rye: • walk • visit of rye fields • baking bread in an historik bakery Mashrooms: • excursion for collecting mashrooms • treatment of mashrooms, • dinner(Pilzrisotto) Tracks of game animals: • excursion to observe game animals • dinner • legend stories evening(„Die weisse Gämse“) Wild vegetables: • wild vegetables excursion • producing jam Honey: • visit of a beekeeper • production of honey

  23. Sprachen lernen – ganz natürlich. Lingua Natura Language course & activities • 5 parks, all 4 national languages (german, france, italien, romanic) • 5 days (during the week at low season)

  24. www.lingua-natura.com

  25. Smartphone-App • Swiss Parks App – 4 languages, top-walking, -biking –family offers • Individual apps for parks – more detail of the park • Electronic guided tour (photos, statistics, interviews) • Interaction with games, activities

  26. National products and communication Winter Snowshoeing- and winterwalks in Swiss parcs Information under www.paerke.ch Sprachen lernen – ganz natürlich.

  27. National products and communication Summer Waking and biking in Swiss parks Informationen under www.paerke.ch Sprachen lernen – ganz natürlich.

  28. Aktivities with Swiss Partner 1. Step 1. Workshop: Analyze market • Define Tourism strategy (USP), target group & cooperation 2. Workshop: Creation of services & products • and communication/promotion 2. Step Intership: Visiting Swiss Parks 3. Step Evaluate the quality & adapt if necessary → Manual on Destination Management

  29. Questions? Contact: Tina Mueller Project Manager of sustainable tourism Monbijoustrasse 61, 3007 Berne, Switzerland Phone: +41 031 381 10 71 Email: t.mueller@paerke.ch

  30. We are looking forward to see you in the Swiss Parks! Nature Discovery Park Shilwald (2008) Park of National Importance

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