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Understanding Social Networks: Past, Present, and Future

Explore the evolution of social networks from Orkut in 2004 to OpenSocial and the future 3.0. Learn about the market, users, and efficiency of social platforms for marketing and services dissemination.

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Understanding Social Networks: Past, Present, and Future

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  1. Fotolog? Flickr? YouTube?

  2. Definição(porDanah Boyd) Perfil Amigos Comentários

  3. O CasoIndiano(Shobha Mumbai)

  4. O CasoIndiano(Shobha Mumbai) O Caso Americano (MiGente.com & BlackPlanet.com)

  5. Heterogêneo(Mercado)

  6. Heterogêneo(Mercado) Alta Fidelização (Cliente)

  7. Medir o volume de acessos.

  8. Medir o volume de acessos. Medir a disseminação de um produtoemredessociais. Provarque as redessociaissãoplataformaseficientes e baratasparanovosserviços e paraatividades de marketing.

  9. Conclusões

  10. Orkutem 2004 (RedesSociais 1.0). Orkut com o OpenSocial (RedesSociais 2.0). E o futuro?

  11. RedeSociais 3.0

  12. Perguntas & Respostas 1. Cite os três pré-requisitos para um produto ser considerado uma rede social. 2. Explique os dois exemplos que indicam a relação das sociedades virtuais com as reais. 3. Cite a principal característica do mercado e do usuário de redes sociais, respectivamente. 4. Diferencie redes sociais 2.0 de 3.0. 5. O que é a iniciativa OpenSocial?

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