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Elevator Pitch – What Does TribeHR Do? . Transform human resources from administrative to strategic for small medium business ( SMBs ) Consumerized HR software for SMB s. Customer Pain & Opportunity.
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Elevator Pitch – What Does TribeHR Do? Transform human resources from administrative to strategic for small medium business (SMBs) Consumerized HR software for SMBs www.tribehr.com
Customer Pain & Opportunity “For TribeHR there is no professional training needed. It is clear for me as a newly anointed HR administrator and things are exactly where I expect them to be.” ~ Jake McKee, Ants Eye View “.. HR just sucks.” “.. too much time or too complicated to get going.” “…long days pouring over spreadsheets and rifling through a filing cabinet.” “…you have to think like an HR person and if you don’t, then you have no idea where to find what you are looking for…” www.tribehr.com
COMPANY OVERVIEW What We Do Build friendly, web-based tools to make HR processes easier for employees, managers, and HR professionals. We sell these tools as subscriptions to businesses 5-99 employees in size. Milestones • Product is Built: v1.0 released March 2011 • Customers Love It: updates based on customer requests • Revenue: 24 paying customers in 5 countries • Distribution Partnerships: Bell, FreshBooks, and Others Financing We’re bootstrapped to date. Looking for $500,000 to get us past break-even. www.tribehr.com
Company Overview – The Numbers In-App Usage is accelerating www.tribehr.com
SMB Customer Problems HR IS Stressful, costly, and SMBs HATE IT • Hiring • How do I choose the right person? • How will I read all these resumes? • Engagement • Why won’t my managers do reviews? • How do I deal with these Gen-Y kids? • Retention • When did this guy last get a raise? • How do I fire this jerk? www.tribehr.com
Our solution – HIRING… Web Posting Email Intake Reviewers Applicant Mgmgt www.tribehr.com
Our solution – engagement… Employee Profile Shared Goals Public Kudos www.tribehr.com
Our solution – retention & discipline Easy Notes Private Notes Useful Insights www.tribehr.com
Market Size – North America $44 B 6.9M SMBs $1.3 B 2.1 SMBs $11 M8500 SMBs Through Existing Strategies North American SMBs Spend This on HR Consulting 5-99 Employees Believe Software Improves Productivity Source: 2007 US Census Data and 2009 Industry Canada Key Small Biz Stats www.tribehr.com
Go to market Strategy Affiliates Direct Reinforce Integrate and Be Promoted Blog, Buzz, Social, Ads Auto Dealers – 20,000 Creative Agencies - 16,000 Tech Startups – 4,000 2,500,000 100,000 3,000,000 500,000 www.tribehr.com
competition Our customers want a solution that is: • Complete • Social • SMB-Friendly The Alternatives Aren’t Delivering www.tribehr.com
Revenue & Growth Model TribeHR Monthly Fees Benchmark Data Affiliates Content Subscriptions Subscriptions Referral Fees Ad Sales SMBs 5-99 Employees Advertisers SMB B2B Products Employers & Info Brokers www.tribehr.com
3 Year Projections Cash Flow Positive in Q2 of Year 2 Pricing based on $3 per Employee per Month ($78 Average Sale Price) www.tribehr.com
Milestones & use of money Milestones & activities Key Takeaways • To reach $1 million annualized sales we need only 1,000 customers . • To reach $11 million annualized sales we need only 8,500 customers www.tribehr.com
Founding Team Joseph Fung Stephen Heron Jesse Rodgers CEO & Founder, Lewis Media Director of Digital Media, CIGI Director, VeloCity Mobile Incubator President, UW Staff Association Marketing Dir., Schlueter Auto Group Sr. Account Director, Samsung Great team that we’ve worked with before: 1 UX Designer, 3 Programmers Advisors & Key Customers Suzanne Hyatt, TechCapital Partners Jake McKee, Ant’s Eye View Cameron Hay, CommunitechChris Howlett, Communitech David Crow, InfluitiveRob Varga, Walkaway www.tribehr.com
Exit Plan A strong pattern of acquisitions Taleo CEO Mike Gregoire, 2011: “Our philosophy around acquisitions is very clear, we’ll look to enhance our competitive position in the talent management market through transactions that allow us to migrate our competitors’ customers to the Taleo platform, or we may do smaller deals where we can add domain expertise to our core platform and solution offering.” $40M Feb ‘10 $50M May ‘10 $80M Sep ‘10 $70M Dec ‘10 www.tribehr.com
Summary SMB HR Sucks, but it doesn't have to Web-Based HR Software for SMBs. ✔ Great Product ✔ Paying Customers ✔ Proven Team ✔ Clear Marketing Strategy ✔ Strong Partnerships ✔ Proven Pattern of Exits $500K to be profitable and help with growth Thank You. www.tribehr.com