Search Experience Management - Techniques for Search Success

1. Search Experience Management - Techniques for Search Success

2. Matt Taylor, Funnelback UK • mtaylor@funnelback.com • @mattletaylor • 07786 555116

3. agenda

4. introduction

5. introduction sem

6. introduction sem techniques important to us

7. introduction sem techniques important to us let’s take a look

8. introduction

9. Professor David Hawking • CSIRO research project • 20 years in development • Advanced technology • Ranking algorithm • Contextual navigation • Early binding lock/key • Fine Tune algorithm • Rapid customisation • Flexible look-and-feel

10. sem

11. We all know search……. • …don’t we?

12. But what makes a good experience? • Engage through a curated and intuitive journey • Bring simplicity to chaos • Provide human sensibilities during the process • Create an emotional bond through search intimacy • Design must touch every aspect of the UX

15. What about managing the experience?

16. important techniques

18. Techniques important to us • Gain a true understanding of the problem • Breaking it down into small ‘chunks’ • Delivering in phases • Iterative testing throughout

19. Techniques important to us cont.. • Combining our advanced technology • Advanced auto-complete • Query blending of the results set • Fine tune • With advanced design • To create enviable navigation paths • Faceted navigation • Context aware results • Live and dynamic navigation

21. Search of Enterprise systems • The biggest challenge is often normalising results from many systems into one result set • Is not easy • Is not solved via a big-bang approach • Requires a lot of planning • Requires significant input from the data’s owner • But…….it can be successful

22. Let’s see it in action

23. Matt Taylor, Funnelback UK • mtaylor@funnelback.com • @mattletaylor • 07786 555116