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Color in Fashion. Color. Color. To maintain or decrease attention and apparent size, to appear taller and slimmer Cooler hues Darker values Duller intensities Close contrasts Examples: navy, khaki, grape, charcoal, mauve. Color personalities!!. To appear refined, romantic

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Color in Fashion

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  • To maintain or decrease attention and apparent size, to appear taller and slimmer
  • Cooler hues
  • Darker values
  • Duller intensities
  • Close contrasts
  • Examples: navy, khaki, grape, charcoal, mauve
color personalities
Color personalities!!
  • To appear refined, romantic
  • Warm to cool hues
  • Lighter values
  • Dull, muted to medium intensities including pastels
  • Close contrasts, subtle
  • Examples: shell pink, lavender, misty rose, orchid, blue, peach, all pastels
color personalities1
Color Personalities!!!
  • To feel and appear happy, youthful, sportive
  • Warmer hues
  • Light to dark values
  • Medium to bright intensities
  • Strong contrasts, bold
  • Examples: coral, red, khaki, ivory, brown, camel,
color personalities2
Color personalities!!!
  • To appear mature, serious, somber, classic
  • Cool hues
  • Dark values
  • Dull intensities
  • Examples: navy blue, taupe, charcoal, maroon, gray, black
color schemes
Color Schemes




Accented Neutral

  • Mono means “one”, refers to the tints tones and shades of one color
  • Possible color combinations are limitless!
  • Mint green and forest green
  • Generally calming, however it depends on the hue
  • Often referred to as adjacent. Two, three, or four hues that lie next to one another on the color wheel. All hues have one hue in common.
  • Possible colors (Can include tints, tones & shades)
  • Yellow-green, yellow, yellow-orange, orange
  • Feeling created: can be calming or exciting depending on whether they come from the cool or warm side of the color wheel.
  • This color scheme is most effective if one of the hues repeats some aspect of your personal coloring… eyes, hair…
  • Combine two colors from the opposite side of the color wheel.
  • Possible colors: red & green, blue & orange
  • Feeling associated: stimulating due to opposite visual characteristics. By dulling the intensity or value, calming effect may be achieved.
  • Can be very flattering to personal coloring, and versatile
  • Three colors equally spaced on the color wheel
  • Possible colors: tints, tones and shades of primary or secondary colors
  • Very exciting and stimulating if used in full strength.
  • One, two, or three achromatic neutrals, may or may not vary in the degree of warmness or coolness, lightness or darkness, brightness or dullness
  • Possible colors: black and white, combination of browns
  • Effect: vary in mood depending on the degree of light and dark value contrast
  • Are most effective if the degree of lightness or darkness in your hair and/or skin coloring is repeated in the lightness or darkness of the clothing
accented neutral
Accented neutral
  • One color added to other neutrals to form a scheme.
  • Possible colors: black, white & red, browns with light blue
  • Effect: draws attention to the one added hue