Non-Fiction
Download
1 / 41

- PowerPoint PPT Presentation


  • 131 Views
  • Updated On :

Non-Fiction Eyewitness Guides Childrens. Author led Fiction Non-fiction. Brand led Age led Licensing. Penguin children’s publishing. Penguin is the number 1 children’s publisher in the UK Across the different imprints we publish in every category:

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about '' - jevonte


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Slide1 l.jpg

Non-Fiction

Eyewitness Guides

Childrens

Author led

Fiction

Non-fiction

Brand led

Age led

Licensing


Penguin children s publishing l.jpg
Penguin children’s publishing

  • Penguin is the number 1 children’s publisher in the UK

  • Across the different imprints we publish in every category:

  • Prize-winning picture books and fiction for 5-15 in Puffin

  • Illustrated non-fiction for all ages in Dorling Kindersley

  • Home learning, reading and pre-school concepts in Ladybird

  • World-famous classic brands in Warne

  • Popular television characters in BBC Children’s Books


Slide3 l.jpg

Ladybird -

Who we are

  • Publishing for children for over 65 years

  • One of the most recognised children’s publishing brands

  • Early learning; stories and rhymes; learning to read; key milestones

  • Ladybird inhabits the home and school world of the child

  • A truly unique relationship with consumer:Quality, value, traditional, trusted

  • Proven success all over the world

  • Essential and relevant for today’s children


Slide4 l.jpg

Ladybird -

Who we are

  • Ladybird offers a complete package

  • Taking children by the hand from the very beginning through to confident, independent readers

  • Everything parents and teachers need – all in one place


Slide5 l.jpg

Ladybird is constantly listening and responding

  • political

INFLUENCERS

  • educators

  • parents


Slide6 l.jpg

Key Ladybird series for China

  • Early Learning

  • Learning to read

  • Ladybird reference

  • Wider world of stories


Slide7 l.jpg

First Skills with Ladybird

  • Fresh new look for Ladybird’s First Steps series

  • Over 1 million copies sold since 2000

  • Foundations for vital educational and practical skills

  • Teacher/parent notes for guidance

  • Develops core skills for young learners


Slide8 l.jpg

First Skills with Ladybird

7 mini hardbacks with bright photographs and clear text


Slide9 l.jpg

First Skills with Ladybird

  • 4 activity books

  • With pencil attached and four pages of stickers

  • Develop key educational and practical skills and makes link between reading and writing


Slide10 l.jpg

First Skills with Ladybird

  • Encourages verbal skills

  • Reusable chalkboard and box of chalks

  • Practise writing, shapes, letters and numbers

  • Early learning concept cards

  • With bold, colourful images and clear text making learning fun


Slide11 l.jpg

First Books

  • Baby Touch

  • Innovative new series

  • A sensory feast for babies

  • Stimulating books to stimulate growing minds

  • Tactiles to help with spatial awareness and hand-eye co-ordination


Slide12 l.jpg

First Books

  • Wide range of books for babies

  • Perfect introductions to basic words and numbers

  • Bright, colourful illustrations

  • Sturdy pages, lift-the-flaps


Slide13 l.jpg

First Stories and Rhymes

  • Well-known stories and rhymes chosen for repetition, prediction, encouraging the child to join in

  • Tactiles, flaps - encouraging interaction and involvement

  • Develop language and early reading skills

  • Familiar rhymes and bold illustrations make them perfect for use in the classroom



Slide15 l.jpg

Learning to Read

It is a very proud moment when a child reads his or her first word….

Ladybird can take you there…


Slide16 l.jpg

Learning to Read

  • Ladybird mini hardback

  • Format is 65 years old

  • Ladybird synonymous with durable little full-colour hardbacks for children

  • Strong set of values which centre around tradition, value and education

  • Quality at affordable price


Slide17 l.jpg

Learning to Read

Sounds and Pictures

  • Develops skills to link:

  • letter sounds within words

  • letters to words

  • words to pictures


Slide18 l.jpg

Learning to Read

  • A complete guide to teaching reading

  • 32 pages of vital information for teachers

  • Covering all Ladybird reading series



Slide20 l.jpg

Key Words Reading SchemeWhole word method

  • 90 million sold

  • Never knowingly fails

  • Structured for rapid success

  • Repetition

  • Progress

  • Revision

  • From starter to independent reader


Slide21 l.jpg

Key Words Reading Scheme

a and he I in is it of that the to was

12 words = 25% of all the words we read, write and say


Slide22 l.jpg

Key Words Reading Scheme

  • 100 words make up 50% of all the words we read, write and say

  • 300 words make up 75% of all the words we read, write and say

  • (Average adult vocabulary 20,000 words)


Slide23 l.jpg

Key Words Reading Scheme

  • 12 levels from starter to independent reader

  • 3 books in each level:

  • A - introduce new words

  • B - repeat those words for practice

  • C - link reading with writing and phonics

  • Dictionary, flash cards, activity books


Slide24 l.jpg

Teacher resources available free of charge for Key Words series

  • Booklet of how to use the series and get the most from it

  • Double-sided classroom poster

  • Wall picture for group work to develop storytelling skills, interaction and imagination


Slide25 l.jpg

Read with me series

  • Reading scheme based on key words method

  • Adventure and fantasy element

  • 16 mini hardback readers plus a pre-reader and picture dictionary


Read with me activity books l.jpg

Read with me series

Read with me Activity Books

3 activity books filled with fun reading-related activities to encourage reading, writing, listening and communication skills


Slide27 l.jpg

Read with Phonics series

  • Phonics reading – reinforces phonic foundations of reading and spelling

  • Stories full of child appeal: strong, funny, dramatic illustrations

  • Repetition of sounds and spelling patterns, constructed upon framework of key words (early sight vocabulary)

  • Ideal for use alongside Ladybird reading schemes

  • 12 titles, 1 activity book


Slide28 l.jpg

Read with Ladybird seriesMixed method

  • 20 titles

  • Mixed method; key words, phonics, context

  • Varied, several stories, rhymes/non-fiction in one book; rapid success and reward

  • Visually strong; motivating


Slide29 l.jpg

Read it yourself series

24 titles


Slide30 l.jpg

Read it yourself series

Level 1 – For children ready to take their first steps in reading

Level 2 – For beginners who can read short simple sentences with help


Slide31 l.jpg

Read it yourself series

Level 3 – For children developing reading confidence and stamina

Level 4 – For children ready to read stories with a wider vocabulary


Slide32 l.jpg

Read it yourself series

Read it yourself non fiction

  • A range of texts to develop essential reading skills

  • Children learn exciting facts

  • Popular Ladybird mini hardback format

  • 2 levels, each with 7 titles


Slide33 l.jpg

Read it yourself series

Level One

Level Two


Slide34 l.jpg

Ladybird Reference series

Help for HomeworkFacts at your fingertips!

  • 8 mini hardbacks

  • 6 sticker activity books

  • 1 school dictionary

  • 1 Book and CD

  • 1 Flash cards


Slide35 l.jpg

Ladybird Reference series

School Dictionary


Slide36 l.jpg

Stories for young children series

  • Wide range of stories for young children

  • Perfect for reading together and for early reading practice


Slide37 l.jpg

Ladybird Tales series

12 stories in mini hardback format

12 more storybooks plus Book and CD packs available mid 2006


Slide38 l.jpg

Ladybird Classics series

11 stories in mini hardback format

6 book and CD packs


Slide39 l.jpg

Ladybird Audio series

  • Wide range of book and CD packs

  • For developing English pronunciation and reading skills

  • Perfect for classroom and home use


Slide40 l.jpg

Marketing series

  • Website – www.ladybird.com - filled with teacher resources

  • Teacher resource packs – with lesson plans and activity sheets

  • Reading booklets – covering all Ladybird reading schemes

  • Bookstore, library and school events all over the world


Slide41 l.jpg

Learn and grow with Ladybird series

  • Ladybird offers a range and depth to its publishing

  • Durable, affordable books

  • Quality, value, traditional, trusted

  • A brand that means ‘learning to read’


ad