Hunting & Fishing

1. Hunting & Fishing http://www.whitewalker.com • Tyler Kessler • Eric Nielsen • Greg Pohler • Shaun Lyons http://aged.ces.uga.edu/

2. ORGANIZATIONAL STRUCTURE: BOARD OF DIRECTORS Signing authority given to 2 of the internal directors $1,500 will be paid to each external director for service rendered

3. External Board Ag-businessExpert • Knowledge in agricultural business and elk production Archerwill Town Council Member • Maintain good relations with the locals External directors chosen to give expertise in the areas that employees lack

4. ORGANIZATIONAL STRUCTURE: EMPLOYEES

5. Employees General Manager • President • Is an owner and sits on the board of directors - Maintenance coordinator • Will have training in business and management Secretary – Treasurer • Office duties • Cooking / Cleaning

6. Head Guide • Coordinate big game hunts & maintain safety • Dress and transport animals Guide • Coordinate fishing & game bird hunts • Dress and transport animals Marketer • Proven to have many ties to American market • Promote • Create and maintain company website

7. ORGANIZATIONAL STRUCTURE: CONTRACTORS

8. Site PlanLocation: Saskatchewan

9. Rural Municipality Land Description • Perimeter (excluding lake), yard, and one pen will be fenced • Require ~ 5.5 mi • Large hunting area • Approx. 800 ac • X denotes treestands

10. Yard Site and Layout • Located amidst dense bush • Lodge situated in middle of yard • Dense trees provide privacy for hunters • Eight person hot tub shared between two cabins • Shop converted into skinning facility/cooler • Bins used for feed storage

11. Hunter Capacity Per Season

12. TOTAL CAPITAL PURCHASES B U D G E T

13. Products and Services • Trophy big game hunts of a lifetime ELK WHITE-TAILED DEER BISON All big game hunts are guarantee kill!

14. Products and Services • Both upland and migratory game bird hunts Located along major migratory flight route

15. Products and Services • World class trophy fishing State of the art “ Ice Shack”

16. Promotion • Trade shows, website, and magazine ads • All-Canada Show • Minneapolis, Chicago, Milwaukee, Cleveland, St. Louis, Omaha • ¼ page ad in All-Canada Adventures magazine • Link to NSHFAL website from their home page (www.allcanada.com) Image: Affordable, high quality trophy hunting and fishing adventure

17. Place • Attract American hunters throughout Northeastern to Midwestern United States • One of the highest densities of hunters and fishermen throughout North America, who are willing and able to purchase high quality outdoors vacation • 2003/2004 • 20,350 Non-resident fishing licenses • 10,148 Non-resident bird licenses • 6,498 Non-resident big game licenses

18. STRENGTHS full range of hunting & fishing adventures “ Ice Shack” experienced guides ideal blend of forest, meadows & pristine lake WEAKNESSES large hunting area so challenge to guarantee kill close proximity of competitors new venture need excellent customer service SWOT Analysis

19. SWOT Analysis - Opportunities - SK is only western province where hunt farms legal - adequate supply of game from over 370 SK game farms - increasing popularity from Americans that like Canada’s larger game - middle-of-road pricing allows to target middle-class customers and wealthier hunters looking for a deal

20. SWOT Analysis - Threats - competition from 32 existing hunt farms - opposition from those labeling these as “canned hunts”, and other hunters that see hunt farms negatively impacting public hunting - gov’t policy changes due to public pressure &/or the Saskatchewan Wildlife Federation - rising cost for stock trophy animals due to increased popularity of hunt farms

21. Competitive Analysis

22. Competitive Edge • Full range of open-air activities • Trophy Hunting (Elk, Deer, Bison, Game Birds) • World Record Fishing • Golfing at Greenwater Lake Resort, Barrier Lake Resort

23. Competitive Edge Hunting & Fishing THE ONE AND ONLY “Ice-Shack” Outdoorsman Heaven

24. Echo Lake Big Game Hunts Clientele: 80-90 Hunters/Year Aspen Ridge Deer Ranch Clientele: 60 Hunters/Year Marketing Goals Hunting & Fishing • YEAR ONE: 80 Customers • YEAR TWO: 90 Customers • YEAR THREE: 105 Customers • THEREAFTER: 15% Increase/Year

25. BALANCE SHEET

26. FINANCING (EQUITY/DEBT) • Equity Financing (100% from client) • $400,000 • Sale of Farm • Debt Financing • $350,000 • Land Purchase $280,000 • Class 06 Buildings & Fixtures $287,500 • Total Security $567,500 • FCC Loan:Security Ratio • L:S = $350,000 / $567,500 61.7% TOTAL FINANCING = $750,000

27. CHART OF SALES & PRICES ELK DEER Sales increase at 15% per year

28. CHART OF NET INCOME Breakeven Year = 2008

29. RATIO ANALYSIS

30. RISK ANALYSIS

31. RISK ANALYSIS

32. SCENARIO ANALYSIS E L K ▲ Best Case = 35% Better ▼ Worst Case = 35% Worse

33. Financial Summary

34. Hunting & Fishing • Eric Nielsen • Tyler Kessler • Greg Pohler • Shaun Lyons

35. QUESTIONS???