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CH 3: Applying the Multimedia Principle. By use of words and graphics together, rather than words alone, an instructional designer can encourage and enable the learner to make sense out of the material. Content Type: Fact Concept Process Procedure Principle. Graphic Type:

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ch 3 applying the multimedia principle

CH 3: Applying the Multimedia Principle

By use of words and graphics together, rather than words alone, an instructional designer can encourage and enable the learner to make sense out of the material.

what graphics go with which content type
Content Type:

Fact

Concept

Process

Procedure

Principle

Graphic Type:

Relevant factual images

Definitions, examples, analogies

Stage tables, animated diagrams

Step-action tables, demonstrations

Guidelines, varied context examples

What graphics go with which content type?
information delivery theory vs cognitive theory
Information Delivery:

According to this theory, information should be delivered to the learner in whatever format (no distinction between words or pictures or …)

Cognitive:

According to this theory, the format in which information is delivered to the learner matters. It must enable and encourage learners to actively process information.

Information Delivery Theory vs. Cognitive Theory