How to Avoid. Boring Booth Syndrome!. yawn. Presented by. SAMSUNG AUSTIN SEMICONDUCTOR. Table of Contents. The 18 th Annual College & Career Expo is just about here. We hope that this short presentation of ideas will help you get the most in engaging the Expo attendees with your offering!
Boring Booth Syndrome!
SAMSUNG AUSTIN SEMICONDUCTOR
A few basics can make the experience memorable and unique so that attendees can't resist coming in to learn more about your company, industry or school...
Themed for your industry or pick something else fun…Polynesian, Star Wars, Western
Post Blurbs on Booth Walls
Careers at your company or degree programs at
flags, balloons, a spinning wheel, banners… what can you place high up that attendees will
The click of a spinning wheel, music, a video, pretending you’re a circus barker…
Unusal Booth Shape
Set up diagonally or put your table at the back of the booth…people will notice and they’ll walk in
A gobo with your logo or other interesting image?
If you require
Contact Esther Johnson
Maybe some folks
go a little too far…
Be friendly and
SHOWWhat You Do
Don’t rely on brochures. If you do
robotics, bring a robot!
Healthcare? A blood
pressure cuff or
don’t sit back doing email on your phone, ignoring
Make it Interactive
You are engaging today’s 17-year-olds.
Incorporate a quick board game, a wheel of fortune,
a relay race,
a quiz show…
Bring Plenty !
If you plan to hand out literature, business cards and any “swag,” don’t let yourself run out of items with your contact information on them!
…Brochures, DVD’s, business cards, trinkets, etc… Consider pre-packaging sets so you can quickly hand them out in the rush. Most people won’t wait in line!
Don’t leave your Booth Empty!
We suggest having two people staffed in your booth. If your booth is unattended, it is a lost opportunity to make a connection with someone who could be the perfect fit for your company or school.
We strongly encourage Expo exhibitors to provide
Career Pathinginformation to attendees!
Students need to make a connection between what they are learning with their training and education relative to future career rewards.
NEED A TEMPLATE?
You can find a Word template HEREand a Powerpoint template HERE.
Print them as hand-outs or as a poster that attendees may take snapshots.
Utilize QR Codes
Attendees can easily scan your QR code as a back-up means of providing them with your contact information.
High school juniors and seniors likely will NOT have business cards. Develop an easy sign-in sheet to collect their contact information so you can follow up.
Follow up with attendees within 3-5 days. Next day is even better. Don’t let Expo attendees forget why they thought you were awesome in the first place!
Our future workforce and leaders will come from these and other schools here in Central Texas.
Thank you for helping make the 18th Annual College & Career Expo valuable in planning their educational and career future!
SAMSUNG AUSTIN SEMICONDUCTOR
www.SkillpointAlliance.org/CCESusan Richardsonsrichardson@skillpointalliance.org(512) 814-3255