TWITTER Social media websites are not online catalogues and cannot be measured as such.
Heuristics Report Card Why and What Findable: C+ Learnable: A Valuable: B This doesn’t tell us about the user relationship!
Why and What Business Model: • Business = Makin' Money • Twitter isn't a pay service, so... • Who are Twitter's customers? • What value propositions/resources/activities does Twitter provide?
“Conversation is King, content is just something to talk about.” Cory Doctorow Quote taken from Linkosophy Picture from Wikipedia
Who I love Tweeting with you! People only love me for what I can do for them!
User Test We learned how user friendly Twitter’s features are, but we did not learn about the overall Twitter user-to-user experience
How: Wireframes and Blueprints • Architecturedefines the experience • Design refines and tailors the experience