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Sunnyvale University: Town/Gown Relations and Community Outreach

Sunnyvale University: Town/Gown Relations and Community Outreach. University of Nebraska-Lincoln M.A. Higher Education Administration, Specialization in Student Affairs Ashley Svare, Kriston Burroughs, Luke Bretscher. Objectives. Create a plan to foster a positive town-gown relationship

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Sunnyvale University: Town/Gown Relations and Community Outreach

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  1. Sunnyvale University: Town/Gown Relations and Community Outreach University of Nebraska-Lincoln M.A. Higher Education Administration, Specialization in Student Affairs Ashley Svare, Kriston Burroughs, Luke Bretscher

  2. Objectives • Create a plan to foster a positive town-gown relationship • The "issue of expansion has negative implications. Growing universities needed more physical space, and a build-up environment" (Mayfield, L., 2001, p. 235). • Select the key players to address the issue and determine principle decision makers • Establish short- and long-term solutions • Theory --> Practice

  3. Key Players • The Assembled Team • Dean of Students (our position), Director of Residence Life, Director of Student Activities, and the Deputy Mayor • Faculty • Mid-Level Professionals • Senior-Level Administrators • Students • Mayor • City Council

  4. Issues to Consider • City Regulations • Past Relations with the community • Institutional and community stakeholders

  5. Principal Decision Makers • Already engaged faculty A key to getting more faculty involved is to find members that are already active in the community. Those pre-existing relationships will engender fewer barriers for those trying to start new community initiatives (Marquez Kiyama, Lee, & Rhoades, 2012). • Mid-Level Professionals • Senior-Level Administrators • Student Representatives

  6. Course of Action: Short-Term • Empower Students: student government, res. life, student involvement, center for civic engagement • Social Media • Parent Association • Local school system • Office of Civic Engagement

  7. Empower Students • Work with student groups: student government, res. life, student involvement • Facilitate discussions about the topic. • Encourage Ethical and moral development

  8. Course of Action: Long-Term • Institutional staff involvement • Partner with institutions close by • Campus Ecology: Environmental Influences • Scholarship/Awards- “Franco’s List” • Create an annual "Sunnyvale Service Day"

  9. Institutional Partnerships • Develop relationships with local community colleges and other nearby institutions. • Host joint events with other universities. • Create joint service events in the community. • Work as a team to apply for grants to improve community.

  10. Campus Ecology • Consult with design firms to create a Campus Master Plan • Consult and collaborate with students and community leaders to provide input on how to make campus inclusive • Another avenue to utilize social media for feedback from the general community and campus community.

  11. Responsibilities • How will all this come together? • City Council and Mayor • Assign City Councilor as liaison to Mayor/City Council and Civic Engagement staff member • University • Dean of Student • Recruit faculty and staff • Center for Civic Engagement • Execute short- and long-term plans • Resources • Funding

  12. Conclusion Social media will also be utilized throughout this process, by the institution, community, and students By outlining both short- and long-term plans, Sunnyvale commits to making the town/gown relationship a priority for the institution. Collaborations will be essential moving through this process

  13. References Boehm, A. (2010). University involvement in social planning: Perspectives of community institutions and universities. Journal ofHigher Education Policy and Management, 32(1), 97-109. doi: 10.1080/13600800903440584 Evans, N. J., Fourney, D. S., Guido, F. M., Patton, L. D., & Renn, K. A. (2010).Student Development in College: Theory, Research, and Practice (Second ed.). San Francisco : Jossey-Bass. Gilligan, C. (1985). In a different voice: Women's conceptions of self and of morality. New Brunswick, NJ: Rutgers University Press. Jones, S. R., & Abes, E. S. (2011). The nature and uses of theory. In Schuh, J. H., Jones, S. R., Harper, S. R., and Associates (2011). Student Services: A Handbook for the Profession, San Francisco, CA: Jossey-Bass. Marquez Kiyama, J., Lee, J., & Rhoades, G. (2012). A critical agency network model for building an integrated outreach program. The Journal of Higher Education, 83(2), 276-303. doi: 10.1353/jhe.2012.0009 Mayfield, L. (2001). Town and gown in America: Some historical and institutional issues of the engaged university. Education for Health, 14(2), 231-240. doi: 10/1080/13576280110056609 Woods, C. J. P. (1996). Gender differences in moral development and acquisition: A review of kohlberg's and gilligans models of justice and care. Social Behavior and Personality, 24(4), 375-384.

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