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OVERVIEW

OVERVIEW. Better Together is the Hub Network’s flexible and fun summer-to-fall promotional opportunity built around two fun family programming events. Summer Feature: Kid President Saturdays at 7p ET Fall Feature: Parent’s Just Don’t Understand

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OVERVIEW

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  1. OVERVIEW • Better Together is the HubNetwork’s flexible and fun summer-to-fall promotional opportunity built around two fun family programming events. • Summer Feature: Kid President Saturdays at 7p ET • Fall Feature: Parent’s Just Don’t Understand • You can participate in one programming priority or BOTH (enrolling in both earns BONUS points for even bigger rewards). Either way, when you participate, you’ll receive points for awesome incentives from our exclusive online store. Move your business forward this year with the Hub Network’s BETTER TOGETHER Affiliate Promotion!

  2. HOW IT WORKS PARTICIPATING IS EASY • ENROLL ONLINE • Enroll online at www.hubbettertogether.com • Choose one or both of our seasonal programming events: • EARN POINTS • Receive points redeemable in our online shop in exchange for the spot commitment(s) • The more spots you run, the more points you earn! • Redeem points for awesome rewards • Enroll in both priorities by 7/21 to earn BONUS points CHOOSE FROM 3 PARTICIPATION LEVELS

  3. PROGRAMMING BETTER TOGETHER SUMMER: Kid President JUNE 2 – AUG 8 • Kid President is a half-hour docu-style series featuring ten-year-old YouTube sensation, Robby Novak (aka Kid President), who makes changing the world just as funny as it is meaningful! Having worked with President Obama, Beyoncé, Just Timberlake and celebrities across the country, Kid President will host as inspirational celebrity interview segment in every episode. • New episodes every Saturday all summer long @ 7p ET starting June 21st. BETTER TOGETHER FALL: Parents Just Don't UNDERSTAND OCT 1 - 25 Hosted by Joey Fatone, Parents Just Don’t Understand features an upbeat look into the lives of parents and kids as the walk a day in each other’s shoes and experience the demands that each struggles to balance.

  4. ENROLLMENT OPTIONS & POINTS • Participation Options • Sign up for SUMMER or FALL or the combo BETTER TOGETHER! • In exchange for the spot commitment(s), you’ll receive pointsredeemable in our online shop for merchandise. • The more you participate, the more points you earn!

  5. INCENTIVE REWARDS • EXCLUSIVE ONLINE SHOP • Use your points to redeem exciting rewards! HIGH-END ELECTRONICS, GIFT CARDS & MORE FAMILY TRIPS & TALENT EXPERIENCES All Inclusive Family Trip to Clearwater, FL Meet & Greet with Strawberry Shortcake or the Care Bears. Includes photo backdrop, branded give-away items and more! * Incentive items subject to availability. Prizes subject to change

  6. PROMOTION CHECKLIST & KEY DATES • PROMOTION CHECKLIST • Enroll in the Hub Network’s BETTER TOGETHER Promotion at HubBetterTogether.com • Digital spots (via link) will be sent to MVPD representative two-weeks prior to the start date of each respective priority, and will also be available for download. • Run your selected cross-channel spot commitments during any 2 consecutive weeks within the specified window(s): 50% during Primetime (8:00p-11:00p) and 50% 6a-12midnight. No overnights. Required networks: Primary: Cartoon Network, Disney XD, Nickelodeon, Nicktoons; Secondary: ABC Family, Hallmark, Lifetime, Lifetime Movie Network, Oxygen, OWN, Syfy, TLC. • Submit your Affidavit of Participation & Performance Summary online. Affidavits are due no later than 60 days after the flight window ends. • Access your exclusive online shop at HubBetterTogether.com. Shop online at your convenience between 7/28/14 through 3/31/15 • Receive your merchandise within 4-6 weeks of affidavit approvals KEY DATES Spots Available 2 weeks prior to start of flight window Summer Feature: 7/21 Kid President Enrollment Deadline Summer Flight6/2 – 8/8 Fall Feature: 10/9 Parent’s Just Don’t Understand Enrollment Deadline Fall Flight 10/1 – 10/25 Affidavits Due 60 days after flight window ends Online Shop Open 7/28 Prize Package Fulfilled 4-6 weeks from affidavit approvals All trips/incentives fulfilled by 3/31/15 CONTACT Rep Name Discovery Communications Phone Email

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