Typical Functions of Visuals - PowerPoint PPT Presentation

typical functions of visuals l.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Typical Functions of Visuals PowerPoint Presentation
Download Presentation
Typical Functions of Visuals

play fullscreen
1 / 8
Typical Functions of Visuals
171 Views
Download Presentation
gitel
Download Presentation

Typical Functions of Visuals

- - - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

  1. Typical Functions of Visuals • Emphasize Ideas • .Display abstract ideas in concrete, geometric shapes • .Condense • .Dramatize • .Compare large amount of data • .Indicate trend • .Convey reality • .Show internal parts • .Depict relationships

  2. Using Visuals in Documents • Analyze the context and choose appropriate type • Function of visual • Data • Reader and purpose • Medium • Facility

  3. Using Visuals in Documents • Design the visual • Select appropriate scales. • Don’t clutter the visual. • Label parts neatly. • Make lettering readable. • Provide keys, legends. • Number visuals if there is more than one. • Title it. • Indicate sources. • Choose appropriate colors. • Consult an illustrator/graphic artist if there is one.

  4. Using Visuals in Documents • Incorporate the visual in the text. • Placing it on a page • Close to the context • App. use of white space around • Not buried the visual in text • Aligned with text. • Referring to it • Interpreting it

  5. Software Programs • Vector programs • Illustrator • Corel Draw • Visio • Raster programs • Photoshop • Graphic utilities • Screen-capture programs

  6. What Does a Good Visual Do? • Attracts attention and creates interest • .Provides information clearly, quickly • .Helps users comprehend information • .Helps users retain information

  7. Edward Tuft • Create graphics to support readers’ mental task • .Identify design principles that help create such graphics • .Don’t decorate thin data or complicate complex data (avoid ”chartjunk”)

  8. Tufte’s Works • The Cognitive Style of PowerPoint 2003 • .Visual Explanations: Images and Quantities, Evidence and Narrative 1997 • .Visual and Statistical Thinking: Displays of Evidence for Making Decisions 1997 • .Envisioning Information 1990 • .The Visual Display of Quantitative Information 1983