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Leveraging Technology for Enhanced Taxpayer Engagement in Lee County

Join Dwane Brinson, CAE Lee County Tax Administrator, as he explores the benefits of innovative technology for taxpayers. This presentation covers the evolution of technology, highlighting tools that improve staff communication, enhance public interactions, and provide transparency through modern solutions. Discover the latest trends, such as Holographic Television and Quick Response codes, along with statistics showcasing engagement on platforms like Facebook and YouTube. Embrace the future of tax administration and elevate services for both staff and the community.

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Leveraging Technology for Enhanced Taxpayer Engagement in Lee County

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  1. Technology for taxpayers Dwane Brinson, CAE Lee County Tax Administrator

  2. Note: If you are viewing this presentation electronically, please view it as a “slide show” in full screen so all the images and animations work properly.

  3. Outline • Benefits of new technology • What’s out there? • Technology in use • Statistics of usage • Questions

  4. Benefits of New Technology

  5. Benefits to Staff • Job enrichment • Job variety • Multi-tasking • Thinking outside the box • Different perspectives

  6. Benefits to Public • 24/7 communication lines • Different communication preferences • Projects transparency

  7. What’s Out There?

  8. Evolution of Technology

  9. Impending Technology • Holographic Television • Is the Direct TV commercial foreshadowing?

  10. Technology for Tax

  11. Facebook • Find information on unlisted businesses • Compliance • Disseminate information • Connect with public at large

  12. Live Chat • Multi-task • Job enrichment/variety • Training and development • More thorough and complete conversations

  13. Quick Response (QR) Codes • Taps into Smartphone technology • Convenience of scanning versus typing • Different types • Website • Contact information • Calendar event • Predefined email/text

  14. Google Calendar • Disseminate important dates to public • Can integrate with another electronic calendar • Set individual reminders • Can send individual event invitations • Push calendar that updates automatically • One time download

  15. Statistics of Usage

  16. Technology and its Usage Since July 2010: • Facebook – 700 “fans” of our Lee County page • Blog – • 10,815 page visits • 483 email subscriptions • YouTube – • 2 subscribers • 882 channel views • Google Maps – 290 views of most recent map

  17. Questions?

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