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Texting While Driving. 2 Studies. Attitudes and Beliefs. AAA Foundation for Traffic Safety Poll (2501 drivers surveyed) 95\% said it was unacceptable behavior 87\% said it was a “very serious safety threat” [90\% thought the same of drunk driving]

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attitudes and beliefs
Attitudes and Beliefs
  • AAA Foundation for Traffic Safety Poll (2501 drivers surveyed)
    • 95% said it was unacceptable behavior
    • 87% said it was a “very serious safety threat” [90% thought the same of drunk driving]
    • 21% admitted to having texted or emailed recently while driving
one subject robert smith recent college graduate 22
One Subject: Robert Smith [recent college graduate 22]
  • “It’s convenient [rather text than take time on a phone call]”
  • “I put the phone on top of the steering wheel and text with both thumbs. . . . Sometimes I’ll look up and realize there is a car sitting there and swerve around it”
  • “I’m pretty sure that someday it is going to come back to bite me”
virginia tech transportation institute study
Virginia Tech Transportation Institute Study
  • Ss were 200 drivers who took turns driving 55 long-haul trucks involving 7 companies
  • Trucks were outfitted with 5 cameras each to detect texting
    • 1 facing the road
    • 2 on side mirrors
    • 1 focused on the dashboard (from over the shoulder)
    • 1 focused on the driver’s face
  • Software was installed to detect severe and sudden decelerations as a measure of crashes and near crashes
results
Results
  • 21 crashes
  • 197 near crashes (“imminent collision narrowly avoided”)
  • 3,000 near crashes not imminent
  • 1,200 unintended lane deviations
  • Texting while driving increases collision risk 23X over driving while not texting
laboratory research university of utah
Laboratory ResearchUniversity of Utah
  • Data were gathered in 2008 and 2009
  • Ss were college students using sophisticated driving simulators
results1
Results
  • While texting students showed an 8X greater crash risk than when not texting
slide8
Laws
  • As of August 2009 only 14 states make texting while driving illegal
accidents involving multiple deaths because of texting
Accidents Involving Multiple Deaths Because of Texting
  • CA train crash
  • Boston trolley car crash
  • DC Metro crash?
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