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FESTIVALS MEAN BUSINESS 26 - 27 OCTOBER 2002 TAIPEI

FESTIVALS MEAN BUSINESS 26 - 27 OCTOBER 2002 TAIPEI THE HIGHLAND FESTIVAL AND ITS IMPORTANCE TO THE CULTURE AND THE ECONOMY OF THE HIGHLANDS OF SCOTLAND ALASTAIR McDONALD  DIRECTOR of THE HIGHLAND FESTIVAL. FESTIVALS MEAN BUSINESS.

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FESTIVALS MEAN BUSINESS 26 - 27 OCTOBER 2002 TAIPEI

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  1. FESTIVALS MEAN BUSINESS 26 - 27 OCTOBER 2002 TAIPEI THE HIGHLAND FESTIVAL AND ITS IMPORTANCE TO THE CULTURE AND THE ECONOMY OF THE HIGHLANDS OF SCOTLAND ALASTAIR McDONALD  DIRECTOR of THE HIGHLAND FESTIVAL

  2. FESTIVALS MEAN BUSINESS • The Highland Festival provides a platform for Highland culture • The Highland Festival establishes its cultural identity • The importance of the Highland Festival to the economic and social life of the region

  3. 39,000 sq.kl. 36,000 sq.kl. 373,000 22.5 m FACTS and FIGURES Webster’s 2002, Andromeda

  4. Taigh Chearsabagh • Opened in March 1995 • Focal point for the community • High quality visitor attraction • Employs 11 people • 20,000 visitors in 1997 • Power of Partnership

  5. The Highland Festival • Founded in 1995 • Provides a high profile ‘Showcase’ platform • Attracts visitors outwith main tourist season • Employs 8 people • Partnership funding • 60% public – 25% private – 15% ticket sales

  6. The Highland Festival • Varied programme • Traditional music • Gaelic language

  7. The Highland Festival • Training – the Fèisean Movement • Festival Venues • Range of venues • Screen Machine

  8. The Highland Festival • Economic impact • Strategic importance • Highland Arts Partnership • Croft Culture • invernesshighland 2008

  9. Bidh sinn ‘gad fhaicinn (we’ll be seeing you)

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