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California Paint Recovery Program Southern California Waste Management Forum November 9, 2011

California Paint Recovery Program Southern California Waste Management Forum November 9, 2011 Fullerton, CA. Marjaneh Zarrehparvar Executive Director. Buy Right. Reduce. Reuse. Mark Kurschner President. “Product Stewardship Solutions”. PaintCare Program States. Oregon – July 2010

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California Paint Recovery Program Southern California Waste Management Forum November 9, 2011

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  1. California Paint Recovery Program Southern California Waste Management Forum November 9, 2011 Fullerton, CA Marjaneh Zarrehparvar Executive Director Buy Right. Reduce. Reuse Mark Kurschner President “Product Stewardship Solutions”

  2. PaintCare Program States Oregon – July 2010 California – July 2012 Connecticut – July 2013

  3. Paint Stewardship Program Partners American Coatings Association PaintCare Product Care Association Buy Right. Reduce. Reuse “Product Stewardship Solutions” r 1 Overview

  4. Product Care Program Overview • Paint: BC, SK, NB, NS, upcoming in MB and NL, contracted program management role for PaintCare in OR, CA • Flammable liquids, gasoline, pesticides: BC, upcoming in MB • Fluorescent lamps: BC, upcoming in MB and QC • Smoke and CO Alarms: BC • Small Appliances: BC, contracted by CESA • Electronics: SK, contracted by SWEEP Or

  5. Paint Product Stewardship History • 1990s: Paint identified as highest volume HHW • 1994: British Columbia passes paint stewardship law • 2002: Paint Product Stewardship Initiative begins • 2007: Model paint stewardship legislation developed • 2009: Oregon passes paint stewardship law PaintCare established • 2010: Oregon PaintCare (pilot) program begins California passes paint stewardship law • 2010: Connecticut passes paint stewardship law Oregon PaintCare completes year 1

  6. Key Elements of Paint Stewardship Law • Industry managed and funded • Antitrust protection • Assessment (“eco”) fee • Level playing field • Collection infrastructure • Education and outreach • Stewardship plan approval

  7. Oregon Pilot - Year 1 Overview • Collection Sites • 18 HHW, 10 Restores, 70+ retail • Gallons Collected • Alkyd 117,529 25% • Latex352,136 75% • Total 469,665 • Program Cost • $3.7 million (including start up costs) • Assessment • 5 gallon $ 1.60 • 1 gallon $ 0.75 • pint & quart $ 0.35 Oregon Program - Ye

  8. Oregon Pilot - Year 1 Overview Latex Disposition Alkyd Disposition 117,529 Gallons r 1 Overview 352,136 Gallons

  9. California Program Implementation • Model PaintCare Legislation • Stewardship Plan Due: April 1, 2012 • State Date: July 1, 2012 • Activities • RFPs for transportation and processing • Market analysis to project sales • HHW and retail partnerships • Education and outreach plan • Statutory fixes: oil-based collection at retail, transportation on bill of lading, etc.

  10. Next States • PPSI MOU: Priority States • Vermont: 2 year bill • Washington: Draft legislation • Minnesota: Governor’s initiative • New York City: Pilot project • Puerto Rico: Legislation introduced • Others: Colorado, Maine, Rhode Island, Nebraska, etc.

  11. Contact Information Marjaneh Zarrehparvar Executive Director PaintCare (202) 719-3683 mzarrehparvar@paint.org Mark Kurschner Product Care Association President (604) 592-2972 x 201 mark@productcare.org Buy Right. Reduce. Reuse “Product Stewardship Solutions” r 1 Overview

  12. Oregon Pilot - Year 1 Overview • Public Outreach and Education • Audience • Do it yourselfers, trade painters, contractors • Messages • Buy right, reuse, recycle • Medium • Earned media, website, 800 number, radio, newspaper, direct mail, point of sale, trade shows • Survey Results/Lessons Learned • 27% awareness • Newspaper & radio most effective, point of sale not working

  13. ACA/PaintCare Governance Structure ACA Executive Committee PaintCare Board of Directors ACA Board of Directors * ACA President/CEO ACA Committees PaintCare President (ACA President/CEO) PaintCare Advisory Committees PaintCareGeneral Counsel & Corporate Secretary ACA PPSI Technical Workgroup PaintCare Executive Director PaintCare CFO ACA Staff Oregon Program - Ye PaintCare Program Manager Product Care PaintCare Staff * ACA is sole member of non-profit PaintCare. ACA Board appoints PaintCare Board of Directors.

  14. PaintCare Leadership & Staff Board of Directors Jack Wickham, Chair, Ace Hardware Corporation 2012 Howard Heckes, The Valspar Corporation 2012 Al Mordy, Cloverdale / Rodda Paint Company 2012 Karl Altergott, Vice Chair and Treasurer, Dunn-Edwards Corporation 2013 Barry Chadwick, Benjamin Moore Paint Company 2013 Thomas W. Seitz, The Sherwin-Williams Company 2013 Harris Cloutier, AkzoNobel Corporation 2014 Steve Devoe, Kelly-Moore Paint Company 2014 Scott Sinetar, PPG Industries 2014 President Andrew J. Doyle GC & Corp. Secretary Alison Keane Executive Director Marjaneh Zarrehparvar CFO Nathan Perrine Oregon Program - Ye Oregon Program Staff Product Care Site Database Coordinator (RPM) Carol Darrow California Director Mike O’Donnell

  15. Program Products – Architectural Paint • Program Products (max 5 gallons) • Interior and exterior architectural paints: latex, acrylic, water-based, alkyd, oil-based, enamel (all types of finishes and sheens, including textured coatings) • Deck coatings and floor paints (including • elastomeric) • Waterproofing concrete / masonry / wood sealers and repellents (not-tar-based or bitumenbased) • Melamine, metal and rust preventative • Primers, undercoaters and sealers • Stains and shellacs • Swimming pool paints (single component) • Varnishes and urethanes (single component) • Lacquers, lacquer sanding sealers, and • Lacquer stains • Wood coatings (containing no pesticides) • Non-Program Products • Industrial maintenance coatings • OEM and industrial surface coating (shop application) paints and finishes • Aerosol paints • Automotive Paints • Marine paints • Craft paints • Caulking compounds, epoxies, glues or adhesives • Colorants and tints • Resins • Paint thinners, mineral spirits or solvents • Paint additives • Pesticide containing products • Roof patch or repair • Tar-based or bitumen based products • 2-component coatings • Deck cleaners • Traffic paints

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