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17 March

17 March Privacy (finish) Consumer Privacy Data & informational privacy One should ask: Who has ACCESS ? Who should have ACCESS ? Need to know? Why ? Keep for how long ? And more … My rights Shouldn’t I have a say? Why should I care? Decisions made about us?

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17 March

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  1. 17 March Privacy (finish) Consumer

  2. Privacy

  3. Data & informational privacy • One should ask: • Who hasACCESS? • Who should have ACCESS? • Need to know? • Why? • Keep for how long? • And more …

  4. My rights • Shouldn’t I have a say? • Why should I care? • Decisions made about us? • Any effect if data are Incomplete? Erroneous? Sensitive? • Visit Data breaches chronology

  5. Importance of Privacy • Privacy and relationships • How is it different from pre-computers/networks? • Electronic alter ego

  6. Some Videos • Privacy and social networks • Cameras • Online identity and convergence

  7. Controversy & Challenge • My right to Informational Privacy vs. Others’ right to know vs. Security • Does it have to be “vs”? • Is it really a zero-sum game?

  8. Everyone Agrees • Privacy is notabsolute in society …why? • Willing to divulge SOME info in exchange for SOME economic or social benefit…. • BUT! Reasonable expectation about how it’s treated…

  9. Government Surveillance • Snuggly bearexplains warrantless wiretapping • Cyberspace surveillance plan • The story

  10. Consumer

  11. History of Shopping • Peddlers and door-to-door salesmen • Started out at home! • Moved to the city • 1964 Petula Clark • Malls • Big Box Stores • WalMart

  12. Internet Shopping • 1995: Internet unknown • 1996: over 95% of general population aware • 1998: online sales increase 200% • $2.2 billion • < 1% of total retail sales ($3 trillion) • 2006: sales > $100B • CyberMonday 2007

  13. Internet Shopping Preference • Many still like to purchase offline • Pew survey • Like convenience • Use for research and comparisons • Security worries

  14. Some Consumer Safety Web sites • Consumers Union: financial privacy • FTC’s Consumer Protection page • FTC's "Paying On Line" : Paying it Safe… • SafeShopping from the American Bar Assn. • Consumer Watchdog • 'Lectric Law: Consumer Rights & Protection

  15. Internet Shopping Trends • Comparison Shopping sites • What are the most important features • Google shopping (Froogle) vs Bizrate • Amazon vs. Half.com • Word of mouth: reviews • Gauri et al • Shopping Addiction

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