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Code in South Asia. Arun Gupta MD FIAP 2nd National Conference on Breastfeeding and Complementary Feeding (Infant and young Child feeding) DHAKA BANGLADESH 19 August 2006. History. The world recognizes that commercial promotion undermines breastfeeding
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Code in South Asia Arun Gupta MD FIAP 2nd National Conference on Breastfeeding and Complementary Feeding (Infant and young Child feeding) DHAKA BANGLADESH 19 August 2006
History • The world recognizes that commercial promotion undermines breastfeeding • 1981 : World Health Assembly adopts International Code of Marketing of Breastmilk Substitutes Code in SA August 19 2006
25 years are gone! Code in SA August 19 2006
Country wise Assessment(WBTi Score out of 10) • Afghanistan 3 • Bangladesh 9 • Bhutan 5 • India 10 • Maldives 3 • Nepal 7 • Pakistan 7 • Sri Lanka 7 Code in SA August 19 2006
What companies continue to do? • Interfere at international and national policy level: • Story of Indian law amendment • Story from Fiji • Violations all over • Changing strategies of business • J&J • Nestle • Heinz Code in SA August 19 2006
Some recent examples from India Code in SA August 19 2006
Sponsoring: Nestle denies says they are hosts ! Code in SA August 19 2006
Companies continue ! • In July 2006, Nestle visiting small town private maternity homes offering newborn care and ‘snacks’ • Sponsor Pediatricians’ meetings as ever ! Code in SA August 19 2006
Inducement to doctors continue even today Code in SA August 19 2006
2005 Nestle continues to BREAK the law ! Code in SA August 19 2006
What we need to do? • Expose • Don’t compromise on level protection • Continue pressure over governments and UN • Raise the bar, go beyond the Code and existing legislations Code in SA August 19 2006
Success story • Jharkhand state two committed BPNI members short-circuited Nestle! Code in SA August 19 2006
Give a New Call ! • Ban “ any contact” of baby food companies with “any” kind of health care providers/ workers Code in SA August 19 2006
“If we don’t stand up for children , then we don’t stand for much” Marian W Edelman Children of SA will thank you……… Code in SA August 19 2006