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Preparing and Executing Successful Peak Oil Presentations

Preparing and Executing Successful Peak Oil Presentations

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Preparing and Executing Successful Peak Oil Presentations

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  1. Preparing and ExecutingSuccessful Peak OilPresentations Presented by Megan E. Quinn Bachman Outreach Director Community Solutions Peak Oil Workshop for Community Leaders December 2, 2005

  2. Presentation Overview • Preparing and organizing local presentations • Host / venue • Media and publicity • Guidelines for giving a successful presentation • Presentation formats • Public speaking training and tools • Strategies • Q & A

  3. Finding an Audience • Friends / Family • General public • Environmental groups • Sierra Club, land trusts, advocacy groups, grassroots groups • Civic groups • Rotary, Kiwanis • Local government • Public and private meetings • Professional organizations • Planning associations

  4. Finding an Audience • Social Justice organizations • Peace groups, Civil liberties, racial justice, etc. • Renewable energy advocates • Green Energy Ohio, Midwest Renewable Energy Assoc. • Local food / Organic food • Foodshed Projects, Ohio Ecological Food and Farm Association, Organic Consumers Assoc. • Schools (Primary, Universities) • Classes • Organizations • Administration

  5. Setting Up a Location • Centrally located, accessible, equipped, facilitates a presentation and discussion • Public • Libraries, churches, community centers, classrooms • Private • Homes, office buildings

  6. Presentations at Events • Fairs • Conferences • Workshops • Public meetings • Organizational meetings

  7. Publicity • Community announcements in newspapers & radio/TV • Letter-to-the-editor in local paper • Contact local media for an article • Post flyers locally • Use of bulletin boards, websites/listservs that reach a local audience • Friends and family

  8. Inviting Key People • Use targeted mailings and direct phone calls to invite: • Local organizations • Business leaders • Elected and appointed government officials • Reporters from alternative and mainstream media

  9. Presentation Formats • Dependent upon: • Equipment availability, level of experience, time constraints, degree of depth • Possible Formats: • Powerpoint • Flipchart (personal)/ Overhead / Chalkboard / Whiteboard • Handouts (to follow during presentation) • No visual aids

  10. Evaluating Formats • Powerpoint • Pros: Well-organized, prepared ahead of time, uses scientific charts and data, written words/pictures supplement speaking, professional appearance, legibility • Cons: Less emotional affect, can create dependence, expensive equipment necessary, learning curve, can distract • Flipchart / Overhead / Chalkboard / Whiteboard • Pros: Cheap and available, live writing and drawing, simple to use, can be prepared ahead of time • Cons: Unprofessional, illegibility, more attention to structure needed, can distract

  11. Evaluating Formats • Handouts (to follow during presentation) • Pros: Prepared ahead of time, professional, can be reviewed/duplicated by audience, • Cons: Can distract, unprofessional • No visual aids • Pros: Audience focuses on words, more emotional affect, no equipment needed, can be professional, more structure/ practice needed • Cons: More structure/practice needed, data/graphs cannot supplement message or appeal to different learning styles • Conclusion: Treat visual aids as a tool of the presentation, not the presentation itself.

  12. Time Constraints • 3- to 5-minute rap • Informal discussions • Telephone conversations • 15-minute briefing • Government / Organizational meetings • Forums / Panels • Impromptu speeches • 30-minute short presentation • Forums / Panels • Presentations for organizations • 45- to 60-minute in-depth presentation

  13. Five Presentation Tips • Practice, practice, practice • Use tools effectively • Speak to your audience • Provide handouts with contact information • Engage audience in Q&A or discussion

  14. Presentation Stategies • Incorporating personal stories / anecdotes • Helps to connect with audience on an emotional level • Long human history of learning from stories • Can lead them through the discovery process • Use of meaningful Peak Oil statistics • Our dependence upon oil is shocking • Key is to make it meaningful to their lives

  15. Presentation Strategies • The Peak Oil Story • Hubbert and the U.S. peak, Campbell and ASPO • Chronological approach is easy to follow • Creates connection with characters • Provides evidence and credibility • Gives a sense of the movement • Painting the Big Picture • Shows the role of oil and fossil fuels and the industrial era • Important to see context of our actions on future generations • Consequences of the end of oil, geopolitics, inequity issues become clear • Pre-empts “token” responses

  16. Presentation Strategies • Address the alternatives • Shows the unique role of oil and the seriousness of the crisis • Pre-empts audience questions • Balance crisis with opportunity • Discuss the stark consequences as well as the possibilities for action • Explain the opportunity for a better world • Important not to sugar coat or answer all their questions • Important not to scare them away • Keep it positive

  17. Presentation Strategies • Encourage them to do more research • Personal discovery process is important • Empowers them • Taking ownership of the problem

  18. Q&A • Always end a presentation with questions • 5-10 minutes ideal for Q&A, longer (30 minutes minimum) for discussion • Practice responses to common questions ahead of time • Do not debate or argue • Valuable phrases: “Great question,” and “I’ll look into that.”

  19. Conclusion • Important to move from End of Suburbia screenings to formal presentations • Choose the appropriate presentation strategy and format for the audience and circumstances • Use tools effectively • Always provide handouts with more information and pass around a sign up sheet • Practice and entertain questions at the end