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Email Marketing ROI Calculator

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Email Marketing ROI Calculator

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  1. Email Marketing ROI Calculator Cost Per Lead Cost Per Sale$122$120$118 Cost Per Sale$116 Cost Per Lead (Email (Historical) Marketing)$114 Cost Per Sale (Email$112 Cost Per Lead Marketing) (Historical)$110$108$106 $0 $200 $400 $600 Lead to Sale Revenue vs. Cost $40,000 $30,000 Sales Revenue $20,000 Leads Cost $10,000 $- 0 20 40 60

  2. Email Marketing ROI CalculatorEnter the inputs required. The email marketing caluclator will calculate the results of your email marketing campaign. Inputs (Historical - All Marketing Campaigns) Inputs (Email Marketing)Average Conversion Rate (Lead) 4% Emails sent 20,000Average Conversion Rate (Sale) 2% Campaign Costs $5,000Average Cost per Lead $120 Unique Opens 5,400Average Cost Per Sale $400 Unique Clicks 500Average Sale Price $1,500 Hard Bounces 125 Soft Bounces 172 Unsubscribes 25 Number of Leads 45 Number of Sales 25 Results (Email Marketing) Conversion Rate Open Rate Click Through Rate Click to Open Rate Conversion Rate (Sale) Revenue (Lead) 27% 3% 9% 9% 5% $ 37,500 Email Marketing ROI CalculatorEnter the inputs required. The email marketing caluclator will calculate the results of your email marketing campaign. Inputs (Historical - All Marketing Campaigns) Inputs (Email Marketing)Average Conversion Rate (Lead) 4% Emails sent 20,000Average Conversion Rate (Sale) 2% Campaign Costs $5,000Average Cost per Lead $120 Unique Opens 5,400Average Cost Per Sale $400 Unique Clicks 500Average Sale Price $1,500 Hard Bounces 125 Soft Bounces 172 Unsubscribes 25 Number of Leads 45 Number of Sales 25 Results (Email Marketing) Conversion Rate Open Rate Click Through Rate Click to Open Rate Conversion Rate (Sale) Revenue (Lead) 27% 3% 9% 9% 5% $ 37,500

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