1 / 4

Culture - PowerPoint PPT Presentation

  • Uploaded on

Culture. A group’s specialized values, beliefs, artifacts, ways of behaving and communicating passed through communication, not genetics. Learning Cultures.

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
Download Presentation

PowerPoint Slideshow about ' Culture' - dante-valencia

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.

- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

  • A group’s specialized values, beliefs, artifacts, ways of behaving and communicating passed through communication, not genetics

Learning cultures
Learning Cultures

  • Enculturation learning the culture into which you were born (through parents, peers, schools, religion, government, media, internet, etc.)

  • Acculturation learning a culture different from your native culture (mutual influence occurs)

  • Ethnocentrism the belief one’s culture is superior to that of other’s cultures

  • Stereotypes a fixed impression of a person or group of people based mainly on physical characteristics

Communication styles

Low Context

majority of information carried in explicit verbal messages, with less focus on the situational context.

Self-expression valued. Communicators state opinions and desires directly and strive to persuade others to accept their own viewpoint.

Clear, eloquent speech considered praiseworthy. Verbal fluency admired.

High Context

Important information carried in contextual cues time, place relationship, situation. Less reliance on explicit verbal messages.

Communicators abstain from saying “no” directly

Communicators talk “around” the point allowing others to fill in the missing pieces. Ambiguity and use of silence is admired.

Communication Styles

Individualistic and collectivist cultures

Individualistic Cultures

Self is separate, unique individual; independent, self-sufficient.

Individual take care of themselves/family

many flexible group memberships; friends based on shared interests & activities.

Reward individual achievement & initiative; individual decision encouraged, credit/ blame assigned individually

Collectivist Cultures

People belong to extended families; “we” or group orientation.

Cares for extended family before self.

Emphasis on belonging to a very few permanent in-groups with strong influence over person.

Rewards contribution to group goals & well-being; cooperation with in-group members; group decisions valued; credit/ blame shared.

Individualistic and Collectivist Cultures