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Social Outsourcing as a Development Tool

Explore the concept of social outsourcing, focusing on the impact in Kerala with insights on development, human and social capital, and sustainability. Discover how this model combines commercial and developmental agendas, benefiting both sub-contractors and clients.

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Social Outsourcing as a Development Tool

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  1. Social Outsourcing as a Development Tool Richard Heeks* & Shoba Arun+ *Development Informatics Group, IDPM, SED, University of Manchester, UK +Dept. of Sociology, Manchester Metropolitan University, UK Podcast 2007: http://www.womenictenterprise.org/audiovisual.htm

  2. Alternative Perspective Main Perspective Large Organisations Consumers Large Organisations Producers Goods & Services Goods & Services Poor Communities Producers Poor Communities Consumers Two Perspectives on the Bottom of the Pyramid

  3. Digitisation/Data Entry IT Training PC Assembly & Maintenance Kudumbashree: Social Outsourcing in Kerala

  4. Features of Kerala Project • IT Services Focus: • Direct ICT—Poverty Connection • Growing Foundation in Poor Communities • Opportunities for Telecontracting • Strong Demand Growth • Outsourcing Clients from Public Sector: • Other Examples of Private Sector Clients • Social Outsourcing: • Combines Commercial and Developmental Agendas

  5. Human Capital: Building IT and Entrepreneurial Skills Sustainability? Longevity Member Replacement (Limited) Diversification Assets Remain Social Capital: Government Officials; Enterprise Group Political Capital: Empowerment; Confidence; Status; Gender Relations? Physical Capital: One PC per Member Financial Capital: US$1 per Day; Welfare Expenditure Livelihood Impacts of IT Social Outsourcing

  6. Conclusions on IT Social Outsourcing • Current Scale/Coverage Limitations • Major Opportunity Area: Private, Public & NGO Clients • Potential "Triple-Win": • Development Benefits for Sub-Contractors: Livelihoods Pentagon Delivery • Economic Benefits for Clients: Low-Cost Goods/Services Delivery • Political Benefits for Clients: Corporate Social Responsibility Delivery • Project Contacts: • http://www.womenictenterprise.org • richard.heeks@manchester.ac.uk

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