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The Campaign for UNCW. August 2009. Presented by : M arla Rice-Evans, Assoc. Vice Chancellor and Campaign Director. Overview. The current campaign is the second campaign to be conducted in UNCW’s history. The first campaign occurred in the 1990s and raised $25 million.

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The Campaign for UNCW


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    1. The Campaign for UNCW August 2009 Presented by : Marla Rice-Evans, Assoc. Vice Chancellor and Campaign Director

    2. Overview The current campaign is the second campaign to be conducted in UNCW’s history. The first campaign occurred in the 1990s and raised $25 million.

    3. Campaign Timeline

    4. Quiet Phase: Spring 2005 – Fall 2010 (projected) • Campaign counting begins • Solicit lead gifts • Develop campaign materials • Prepare for public phase

    5. Public Phase: Winter 2010 – Winter 2012 (projected) • Announce campaign and campaign goal • Accelerate public appearances with alumni and friends across the state • Roll out solid public relations materials and campaign website aligned with campaign materials

    6. Campaign Working Goal is $60M – $75M Example: If…… The campaign were determined to be a $65M campaign today, we are 63% toward our goal.

    7. Overall Campaign Targets Campus Wide…

    8. Campaign Focus Areas… determined by Chancellor, Provost, Deans With guidance by the campaign consulting firm, Marts & Lundy and Advancement

    9. Volunteer Structure - Campaign Cabinet - Academic Areas and Athletic Committees

    10. Student Excellence Fund Faculty Excellence Fund Academic Excellence Fund Regional & Global Engagement Fund Annual Fund

    11. Overall Campaign Goals Student Excellence Fund $22.5M–$27.5M Faculty Excellence Fund $12.5M–$17.5M Academic Excellence Fund $15M–$20M Regional and Global Engagement Fund $5M Annual Fund (Over 7 Years) $5M TOTAL PRELIMINARY CAMPAIGN TARGETS $60–$75M

    12. How do we know how much to raise? • We evaluated our prospects for capacity and areas of interest • Worked with Chancellor, Provost & Deans to reach working targets based on prospect pool.

    13. Donor Prospects University Advancement’s development staff has 1700 prospects assigned on any given day.

    14. Academic Areas and Athletics Working Targets and Goals…

    15. College of Arts & Sciences Working Target $9,000,000 Raised to date $6,830,127 Has reached 76% of the target

    16. Center for Marine Science Working Target $1,250,000 Raised to date $637,028 Has reached 51% of the target

    17. Cameron School of Business Working Target $8,000,000 Raised to date $4,576,248 Has reached 57% of the target

    18. School of Nursing Working Target $3,500,000 Raised to date $2,120,510 Has reached 61% of the target

    19. Watson School of Education Working Target $1,250,000 Raised to date $537,942 Has reached 43% of the target

    20. Department of Athletics Working Target $15,000,000 Raised to date $7,924,944 Has reached 53% of the target

    21. University Wide Priorities Working Target $27,000,000 Raised to date $18,524,548 Has reached 69% of the target

    22. How much money has UNCW raised since the start of our campaign? Since July 1, 2005, we have raised a total of $41,151,345

    23. Examples of projects/programs made possible by Campaign dollars: - New Scholarships - New Distinguished Professorships

    24. Scholarships 79 Annual Scholarships 97 Endowed Scholarships Valued at: Annual $353,951 Endowed $6,432,414

    25. 4 New Distinguished Professorships • The Betty & Dan Cameron Family Distinguished Professorship of Innovation in the Nonprofit Sector • The Sandy & Deborah McNeill Endowment • The Irwin Belk Distinguished Professorship in Nursing • The Thomas S. Kenan, III Distinguished Professorship of Jazz

    26. Who has given……..

    27. How many gifts have been given….

    28. How far we’ve come…….. 4 year comparisons

    29. Questions….. ?????