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Stakeholder Roadmaps as a Tool to Drive Supply Chain for Aviation Biofuels

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Stakeholder Roadmaps as a Tool to Drive Supply Chain for Aviation Biofuels. May 2013. Best practices. Lesson From Wind Energy: Altamont Pass and Unintended Consequences. A viation put the thinking before the doing vis -a- vis biofuels. Regional Approaches are Best Not One Size for All.

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Stakeholder Roadmaps as a Tool to Drive Supply Chain for Aviation Biofuels

May 2013

Best practices

lesson from wind energy altamont pass and unintended consequences
Lesson From Wind Energy:Altamont Pass and Unintended Consequences

Aviation put the thinking before the doing vis-a-visbiofuels

why create a roadmap
Why create a roadmap?

Road map process

Higher chance of success

Roadmap kick-off

All view-points


Thought-ful action

Favorable ground-work

  • Roadmap aligns stakeholders and defines next steps
roadmap benefits
Roadmap Benefits

Aligned stakeholders

  • Shared vision from those in/near supply chain
  • Identify most promising opportunities to limit pursuits down rabbit holes



Informed community

  • Media involvement to inform public
  • Report can be used by stakeholders to promote
  • “Drop-in” presentation content
  • Stand-alone website with report for 2+ years


Localized action plan

  • Identify and address issues of local concern
  • Understanding of local politics and tactical execution plan
  • Above outcomes create a positive environment for biofuel development
roadmap participation
Roadmap participation


  • Paid organizer, meeting facilitator and primary report editor
  • 1 organization


Steering Committee

  • Lead organizations who invest time and money. Responsible for project success
  • 4-8 organizations


  • Larger set of stakeholders & participants
  • Participation fee (with limited exceptions)
  • 20-50 organizations

Interested Community

  • Broader public, policy makers and business community
  • Not present at working sessions, but follow briefings and announcements
  • Roadmap will be a major time commitment for Steering Committee members
vignette us pacific northwest roadmap
Vignette: US Pacific Northwest Roadmap




  • More than 50 diverse stakeholders
  • Facilitated by non-profit Climate Solutions
  • Open and honest dialog over 16 months
  • Aligned stakeholders
  • Consensus report published at
  • Alaska Airlines biofuel flights
  • $80M in federal grants for local universities
  • WA state biofuels legislation and support for federal action
  • PNW a focus region for scale up


  • Roadmap was catalyst for regional action