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Introduction to MIS

Introduction to MIS. BUSI 100 Jerry Post. Outline. What is MIS? Why MIS is Important? What are e-commerce and e-business? What do Managers do? Business & Technology Trends Re-engineering: Altering the Rules Management and Decision Levels An Introduction to Strategy

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Introduction to MIS

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  1. Introduction to MIS BUSI 100 Jerry Post

  2. Outline • What is MIS? • Why MIS is Important? • What are e-commerce and e-business? • What do Managers do? • Business & Technology Trends • Re-engineering: Altering the Rules • Management and Decision Levels • An Introduction to Strategy • Cases: Fast Food Industry • Appendix: Finding Information

  3. What is MIS? • Information • Data that has been put into a meaningful and useful context. • Management Information System • A combination of computers and people that is used to provide information to aid in making decisions and managing a firm. • Information Technology (IT)

  4. Goal of This Class • How can MIS help you do your job? • Understand the technology. • Analyze business problems. • An introduction to systems analysis. • Identify types of problems that MIS can help solve through cases. • Ability to classify problems. • Know when to call for help.

  5. Why is MIS Important? • MIS affects all areas of business • Manufacturing • Accounting & Finance • Human resources • Marketing • Top management • Performance evaluations—expectations

  6. What are e-Commerce and e-Business • Business-to-Consumer (B2C) • Selling retail products to consumers • Business-to-Business (B2B) • Selling at the wholesale level to other businesses • E-Business • Using Internet technologies to conduct any level of business • E-Commerce • Intranets • Most areas of MIS

  7. What do Managers do? • Traditional • Organizing • Planning • Control • Mintzberg • Interpersonal • Informational • Decisional • Luthans • Traditional 50% • Formal Communication 30% • Networking 20%

  8. Meetings Managers and professionals spend considerable time in meetings. Providing support for teamwork and group decisions is an important issues in MIS.

  9. Making Decisions • Methodology v Ad Hoc Decisions • Decision Process • Collect Data • Identify Problems & Opportunities • Make Choices 2 3 1

  10. Collect data Traditional Management CEO Condensed reports Commands VP Finance VP Marketing VP Accounting VP HRM VP MIS Analyze data Layers of middle managers Customers

  11. Corporate Database & Network Decentralization Management Team CEO VP Fin VP Mrkt VP Acct VP HRM VP MIS Strategy Finance Team Marketing Team Accounting Team HRM Team Methodology/Rules Sales Team Franchise Customers

  12. Business Trends • Changing business environment • Specialization • Management by Methodology and Franchises • Mergers • Decentralization and Small Business • Temporary Workers • Internationalization • Service-Oriented Business • Re-engineering • Need for faster responses and flexibility

  13. Business Trends & Implications • Specialization • Increased demand for technical skills • Specialized MIS tools • Increased communication • Methodology & Franchises • Reduction of middle management • Increased data sharing • Increased analysis by top management • Computer support for rules • Re-engineering • Mergers • Larger companies • Need for control and information • Economies of scale • Decentralization & Small Business • Communication needs • Lower cost of management tasks • Low maintenance technology

  14. Business Trends & Implications • Temporary Workers • Managing through rules • Finding and evaluating workers • Coordination and control • Personal advancement through technology • Security • Internationalization • Communication • Product design • System development and programming • Sales and marketing • Service Orientation • Management jobs are information jobs • Customer service requires better information • Speed

  15. Changing Business Environment • US History: Farmer Laborer Management

  16. US Employment Patterns

  17. Internationalization

  18. Business Trend Summary

  19. MIS Organization EIS Strategic Mgt. ES DSS Tactical Management Transaction Process Control Business Operations

  20. Operations, Tactics,Strategy

  21. Decision Levels

  22. Introduction to Strategy • Risk & Reward • Creativity • Porter’s External Agents • Customers • Suppliers • Competitors • Government

  23. American Hospital Supply Baxter/Strategy Typical Supply Relationship Supplier Hospital Warehouse Supply Closets Supplier Supply storeroom Supplier

  24. American Hospital Supply Baxter/Strategy AHS/Baxter Computer Link Supplier Baxter Hospital Monitor Usage data Warehouse Computer Supply Closets Deliver Supplies as needed Supplier Free space Accurate usage data Supplier

  25. Strategy/Porter Threat of New Entrants Rivalry Among Existing Competitors Bargaining Power of Buyers Bargaining Power of Suppliers Threat of Substitute Products or Services

  26. Strength Source of strength Value of strength How can it be developed? What could undermine it? Development costs Additional benefits (opportunities) Weaknesses Effect on company Possible solutions Cost of solution Result and cost of leaving as-is (do nothing) Strategy/Organization

  27. Cases: Fast Food Industry McDonald’s uses a considerable amount of information technology to maintain consistency, monitor employees, and track sales.

  28. Cases: McDonald’s Rainforest CaféDave & Busters www.mcdonalds.com www.rainforestcafe.com Dave and Busters What is the company’s current status? What is the Internet strategy? How does the company use information technology? What are the prospects for the industry?

  29. Organization Boolean searches You know what you are searching for. You have a vague idea about what you want. Appendix: Finding Information

  30. Appendix: Boolean Searches Truth Table Colombia 1,889,871 Medellin 37,682 Medellin AND terrorism 575 (terror OR bomb OR kidnap) 1,920,549 (terrorism OR bombing OR kidnap) 1,012,458 Medellin AND (terror OR bomb OR kidnap) 1,563 Medellin AND (terror OR bomb OR kidnap) AND American AND (dead OR death) 535

  31. Appendix: Search Engines • Full text Web searches • Altavista www.altavista.com • Dogpile www.dogpile.com • Google www.google.com • Lycos www.lycos.com • Search www.search.com • Webcrawler www.webcrawler.com • Wisenut www.wisenut.com • Category Web searches • Yahoo www.yahoo.com • People and businesses • ATT www.tollfree.att.net • Superpages www.superpages.com • Switchboard www.switchboard.com

  32. Appendix: You Know What You Want ITT corporate merger with “white knight”. ITT 81,801 ITT corporate merger 908 ITT corporate merger “white knight” 26 Details: Hilton attempted to buy ITT to gain control of their Sheraton Inns. Instead, ITT sold out to a “white knight” (Starwood Lodging) in 1997.

  33. Appendix: You Start With a Vague Topic “white knight” 47,000 “white knight” corporate 5,060 “white knight” corporate NOT (history, Canada, India) 2,820 “white knight” corporate merger NOT (history, Canada, India) 699 “white knight” corporate merger NOT (history, Canada, India, Germany, foreign) 463

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