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Radio Sector in the era of the Fourth Industrial Revolution Radio for the Future in Bangladesh

Radio Sector in the era of the Fourth Industrial Revolution u000bRadio for the Future in Bangladesh

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Radio Sector in the era of the Fourth Industrial Revolution Radio for the Future in Bangladesh

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  1. Radio Sector in the era of the Fourth Industrial Revolution Radio for the Future in Bangladesh 27 January | National Institute of Mass CommunicationDhakaAHM Bazlur RahmanPolicy Research FellowMedia, Entertainment & Information in the Fourth Industrial Revolution&CEO, Bangladesh NGOs Network for Radio & Communication

  2. protecting human rights freedom of expression universal access to information and knowledge respect for cultural and linguistic diversity; and quality education for all

  3. Radio for the future: Key Challenges Multi- generation reach A sustainable Radio sector for a sustainable society requires Multi- platform presence Serving the public interest Editorial independence 6 Copyright © Challenge Optimum S.A. 1994-2016

  4. Radio for the Future: - New actors | New technologies | New strategies Radio broadcasters on how to adapt to the rapidly changing multimedia environment - Audio program available via dedicated terrestrial networks broadcasting to radio receivers. Now Mobile Phone set/ Computer - Typically, operated on AM and FM terrestrial platforms but, with the move to digital broadcasting, audio program are also available today via DAB, DRM (e.g. HD Radio). / OTT

  5. Visual Radio & Internet Radio: Radio broadcasters in adopting digital technology in radio broadcasting - Internet opened new possibilities for radio broadcasting - Internet Radio has become a mature medium with its distinctive characteristics. [ Audio, text, Visual, Using Camara and Infographic ] - There are many tens of thousands of Internet Radio stations worldwide, ranging from big portals down to small local and community streaming stations ( Content on Demand ) like video on demand

  6. Internet Radio are its low entry costs, Local Regional & global reach, interactivity and personalization • It allows listeners to listen to a wide selection of audio/video contents when and where it is convenient - On demand radio services dramatically affect the pattern of listening and listening habits. -It allows monetization with Social Media | New Advertiser -Internet Radio useful platform for collecting data and for building communities of dedicated listeners. -Internet Radio redefines radio content and Radio Format

  7. - It allows creating a listeners profile for audience research & maintain data for advertisement. - Internet Radio is also a useful platform for collecting data and for building communities of dedicated listeners. - Message boards and chat rooms create communities, with the added benefit that in order to register, listeners must fill out radio stations profile forms and give their contact details. - Information gathered in online competitions can also contribute to listeners databases for the purposes of market research. - According to Nielsen Audio: RRP vs TTSL - Total Time Spent Listening - TTSL is the sum total of hours that listeners tune in to a given station or portal (network).

  8. A Sustainable Radio Sector for a Sustainable Society Requires: Focus on enhanced capabilities of Broadcasters & Stakeholders for exercising new normal (Traditional & New ) Re-skilling, Up-skilling & De-skilling | Interface with Social Media & Building a dedicated Dynamic website [Up: is improving the skills | Re: is “the process of learning new skills so you can do a different job, De is the process by which skilled manpower within an industry or economy is eliminated by the introduction of technologies How can we maximize the benefits of technology but avoid all potential risks inline with Programs , News production, broadcasting and management. Accelerate of ICT applications for benefitting community people in all aspects of life Use of ICT applications: e-government, e-business, e-learning, e-health, e-employment, e-environment and e-agriculture

  9. Program should be given on Science, Technology, Engineering, Arts, and Mathematics (STEAM) with the participation of the listeners through multi-generation reach and multi-media presence Effective public access to reliable and timely information through Radio stations for countering Misinformation, Disinformation and Misinformation and keeping lives & livelihood easy Rethinking new Radio Format and Introducing Massive Open Online Courses (MOOC) / Fact checking & verification Introducing Mobile Journalism and Infographics/Emerging Technologies/ New Format Develop a new strategy inline with new context

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