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Agenda

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Agenda

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Presentation Transcript

  1. Agenda

  2. AGENDA Ms. Maroua Naim General Manager – EIM • EIM Portal – What is it ? • EIM Customer Base & Growth • Why advertise on EIM ?

  3. AGENDA Maha Muraish EIM – Marketing Executive • EIM Portal ‘Sticky’ Channels • EIM - Net@ds Essentials • NET@DS - Pricing • NET@DS - Standards • EIM - Future plans & Development • Q & A

  4. The EIM Portal is a one-stop info shop for EIM subscribers as well as UAE Internet users providing them with high-quality web content sourced from some of the best information providers. Be it news, powerful search engine, online directories, customer care etc.,EIM has it all. EIM PORTAL – WHAT IS IT ?

  5. EIM Customer Base & Growth

  6. Emirates Internet established in 1995. No. of subscribers in 1995 – 2000 Emirates Internet & Multimedia established in March 2000 Current no. of subscribers – 160,000. Approximate number of users – 500,000 EIM Portal Statistics Portal registers over - 6 million page views a month. EIM CUSTOMER BASE & GROWTH

  7. Why Advertise on EIM

  8. The Web is the fastest growing medium even overtaking the growth of Television in the first five years into a viable advertising medium. Over 350 million Internet users worldwide. About 500,000 in the UAE and 2 million users in the Middle East. WHY ADVERTISE ON EIM ?

  9. EIM Portal offers valuable content – news, classifieds, directories, account management, billing and customer care services apart from other useful content. Thus it generates over 6 million page views a month. This makes it a lucrative advertising medium. WHY ADVERTISE ON EIM ?

  10. State-of-the-art infrastructure and software help you measure your Banner Ad campaign with statistics of response and click-through rates ensuring optimum campaign effectiveness and maximum ROI. Access to the entire UAE Internet subscriber base. WHY ADVERTISE ON EIM ?

  11. EIM Portal Channels

  12. Arab-Vista EIM PORTAL – ‘STICKY’ CHANNELS

  13. Arab-Vista – Middle East & UAE Web Directories (under development) EIM PORTAL – ‘STICKY’ CHANNELS

  14. Kiosks EIM PORTAL – ‘STICKY’ CHANNELS

  15. Shopping Channel (under development) EIM PORTAL – ‘STICKY’ CHANNELS

  16. Health Channel (under development) EIM PORTAL – ‘STICKY’ CHANNELS

  17. Regional Online News EIM PORTAL – ‘STICKY’ CHANNELS

  18. Classifieds EIM PORTAL – ‘STICKY’ CHANNELS

  19. White Pages EIM PORTAL – ‘STICKY’ CHANNELS

  20. Yellow Pages EIM PORTAL – ‘STICKY’ CHANNELS

  21. Prayer Timings EIM PORTAL – ‘STICKY’ CHANNELS

  22. Money & Finance EIM PORTAL – ‘STICKY’ CHANNELS

  23. Weather EIM PORTAL – ‘STICKY’ CHANNELS

  24. Travel EIM PORTAL – ‘STICKY’ CHANNELS

  25. E-Cards EIM PORTAL – ‘STICKY’ CHANNELS

  26. Opinion Poll EIM PORTAL – ‘STICKY’ CHANNELS

  27. Your Account EIM PORTAL – ‘STICKY’ CHANNELS

  28. Technical Support EIM PORTAL – ‘STICKY’ CHANNELS

  29. Personal Home Pages (under development) EIM PORTAL – ‘STICKY’ CHANNELS

  30. Forums EIM PORTAL – ‘STICKY’ CHANNELS

  31. E-mail Permission Marketing EIM PORTAL – ‘STICKY’ CHANNELS

  32. Net@ds Essentials- Web Hosting

  33. For web advertising to be effective, web ad elements should be hyper-linked to the advertiser’s site or promotions page. Hence it is essential that the advertiser has a web presence before he advertises online. The advantages are :- NET@DS ESSENTIALS – WEB HOSTING

  34. Click-through banners enable measurement of response.This is what sets the web apart from print or television medium – Web Advertising is measurable and results can be optimized. NET@DS ESSENTIALS – WEB HOSTING

  35. Emirates Internet & Multimedia introduces an upgraded web hosting service for advertisers looking for a web presence. The upgraded web hosting service will have numerous packages tailored to suit customer needs and will provide the following : NET@DS ESSENTIALS – WEB HOSTING

  36. UNIX or Windows NT based hosting Domain Name Registration Web Space E-mail accounts, E-mail Aliases, E-Mail Auto-responder CGI & FTP Access Front page extensions support Form to e-mail CGI PHP, VB script, ASP support Site traffic management Multimedia support, Real Audio and Video SQL D-base SSL NET@DS ESSENTIALS – WEB HOSTING

  37. Net@ds Pricing

  38. Banner Ad Program –Sales Unit CPM NET@DS PRICING Sponsorships & Promotions Program - Dhs. 1,000 per month Rich Media – KIOSKS - Dhs. 2,000 per month

  39. Net@ds Standards

  40. NET@DS STANDARDS International Standards Applied as specified by IAB (Internet Advertising Bureau)

  41. NET@DS STANDARDS • Ad format gif or jpg

  42. NET@DS STANDARDS Ad Size Banner Top/Bottom 468 X 60 Pixels maximum

  43. NET@DS STANDARDS • Ad Size Logo 60 X 60 pixels maximum

  44. NET@DS STANDARDS • Ad File Size 20 kb maximum

  45. Future

  46. EIM Newsletter Advertising / Sponsorship Sponsored Articles and other features Online sponsored Surveys and Opinion Poll Advertisements and Links on EIM monitoredChat Rooms, Bulletin Boards and News Groups. Commercials on Internet Radio Broadcasts and Streaming Audio and Video NET@DS - FUTURE TRENDS

  47. Thank You

  48. Q & A