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YWCA BINGE DRINKING CONFERENCE

Summary . I'm new to the alcohol debate and I'm here to listen.I'm concerned about binge drinking. Impact on healthImpact on crime and disorderImpact on city centresAlcohol related health harms ?2.7bn, crime costs ?8-13 bn and almost 50% of crime (947k incidents).Producers are concerned

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YWCA BINGE DRINKING CONFERENCE

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    1. YWCA BINGE DRINKING CONFERENCE Seymour Fortescue Chairman The Portman Group 21 October 2009

    2. Summary I’m new to the alcohol debate and I’m here to listen. I’m concerned about binge drinking. Impact on health Impact on crime and disorder Impact on city centres Alcohol related health harms Ł2.7bn, crime costs Ł8-13 bn and almost 50% of crime (947k incidents). Producers are concerned too I want to tell you what the Portman Group does to encourage responsible drinking.

    3. Nine of the largest alcohol companies Bacardi-Martini Beverage Brands UK Brown-Forman Carlsberg UK Molson Coors Brewing Company UK Diageo Inbev UK Pernod Ricard UK Scottish & Newcastle Fun; take back recommendations to industry colleaguesFun; take back recommendations to industry colleagues

    4. What we believe Self regulation can play a positive role Education and proper law enforcement are key Problem is with alcohol misuse, not alcohol consumption per se

    5. Role of producers Market their products within Codes Use their brands to inform and educate Support independent education and prevention

    6. naming and packaging press releases brand websites sponsorship sampling branded merchandise advertorials all other promotional materials

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