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platform for next gen apps

platform for next gen apps. Bart Vande Ghinste Enterprise Architect DPE. devices. Windows 8. t ouch-first, full-screen ux i ntegrated store existing dev skills , assets ARM + x86/64 support. Windows Phone. 100k apps, 80k devs great reviews, customer sat

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platform for next gen apps

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  1. platform for next gen apps Bart VandeGhinste Enterprise Architect DPE

  2. devices Windows 8 touch-first, full-screen ux integrated store existing dev skills, assets ARM + x86/64 support Windows Phone 100k apps, 80k devs great reviews, customer sat existing dev skills, assets OEM partnerships

  3. interop & openness connected devices continuous services

  4. device platform Windows 8 Windows Phone ux ▶ ◀ Metro language HTML5/C#/XAML/C++ C#/XAML runtime WinRT WP Runtime commerce Windows Store WP Marketplace ▶ ◀ tooling Visual Studio

  5. cloud computing

  6. cloud platform Windows Server Windows Azure identity management virtualization app platform tools

  7. cloud platform Windows Server Windows Azure Active Directory System Center Hyper-V .NET Visual Studio

  8. interop and openness Windows Server Windows Azure .NET/node.js/PHP/Java SQL/Hadoop/MongoDB REST/JSON/OData

  9. device + service by default multi-device experiences a new design point hybrid as the end state

  10. Windows Phone 8 • Latest & greatest hardware • Multi-core processor support • Bigger, sharper screen resolutions (adding 720p & WXGA) • More flexible storage: removable µ-SD card • Internet Explorer 10 • The same engine as Windows 8 • Cooler apps & games thanks to native code • More apps, faster app to market • Easierto port iOS & Androidcode • NFC wireless sharing • Sharing will just be touching in the near future: imagine photo’s, office docs & contact info by just touching another NFC enabled device • Windows Phone 8 for Business is enterprise-ready • Encryption(bitlocker) & secured boot (UEFI) • LOB app & Device management • Familiar Office apps & Company hub • More to come

  11. Windows Reimagined Windows 8

  12. Consumerization of IT Is Driven by… • Browser-based apps • Cloud computing • Data explosion • Social computing • Ubiquitous connectivity • Ecosystemof computers • Natural interaction • Personal devicesin the workplace

  13. Windows 8 Windows reimagined All the apps you want Cloud-connected Get more at the Windows Store Reimagined browsing with IE10 At home and at work Great experience across hardware Built on a solid foundation

  14. Windows 8 for both worlds For your Employees For your Customers Enterprise Ready: Managed, Integrated, Secure Unprecedented Reach Metro UX: Touch, Pen, Mouse and Keyboard Metro UX: Touch, Pen, Mouse and Keyboard Open and Backwards Compatible The Windows Store & App Eco System

  15. Great Experience Across Hardware Touch Long battery life Thinner, lighter, faster Modern security Sensors New form factors

  16. Apps on Microsoft Devices, Powered by the Microsoft Cloud, Built with Microsoft Tools Fill the App Stores • Through Partners • Provide marketing & branding platform • Introduce new App business models • Drive innovation and platform adoption.

  17. It’s all about apps Familiar, new and popular apps Business opportunity Connected devices + continuous services Trigger to buy Locally relevant

  18. Single largest potential market for apps Market share ~ Developer opportunity 500M 247M 234M 152M 112M 40M 30M 13M iPad Windows Android phones Android tablets iPhone Android iOS Mac As of December 2011

  19. Why develop now? From launch day, any new Windows PC or Tablet will be Windows 8 Hands-on training for developers UX Windows 8 Design App Clinics 2x month in Belgium Application Excellence Labs Windows Store Tokens Free Support Tools Fastest growing platform Monetize Your App 1 3 2

  20. Ideas for Media and Entertainment Apps Key Features and capabilities of windows 8

  21. Rich User Experience for your Customers Windows 8 allows users to multi-task in a fluid, natural way. Your app responds to the available screen real estate to show content in the optimal way. Examples • Allow a user to quickly navigate between different reference categories • Show visually how different sections vary by various meta data, including popularity, social interactivity, age etc.

  22. Use Visual Studio to build your Metro style app Build apps in the language of your choice using integrated tools in an advanced development environment Deliver engaging graphical apps and games with Powerful DirectX tools. Collaborate and planeasily and agilely with detailed reporting and charts and get your app to market. Differentiate your app using interactive visual designers to design professional, fast and fluid experiences

  23. The Windows Store Unprecedented Reach Optimized for Discoverability Transparent Approval Process Flexible Business Models Maximizing Developer Revenue

  24. The Windows Store Paid downloads, trials, and in-app purchases. You keep 70% of the first $25k, 80% of the rest Use your own commerce engine and keep 100% or use the Windows Store’s full commerce platform Robust analytics for free, including demographics, reviews, referrals, and usage & performance statistics Advertisewith Microsoft Advertising or your preferred ad vendor. Use app or web advertising networks

  25. Top 5 things to know about Metro style apps Cross Architecture Write once, run across x86 and ARM Use What You Know Same tools, languages and back-end infrastructure you already have Deployment Easier, faster deployment with Store, side-loading and zero-install Security Reduced system vulnerability with isolated app containers Integration Built-in App-to-App integration with Windows App Contracts

  26. Windows 8 : What do we offer?

  27. When: 1 session per month Where: At Microsoft Zaventem Office or via Online Meeting What: Windows 8 overview, demo, business opportunity, Store, timelines Audience: business, technical, developer, designer Registrationand dates: pleasereach out toyour Microsoft

  28. Thank You! Bart VandeGhinste Evangelist Manager Microsoft bartvagh@microsoft.com

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