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In this chapter, we delve into the critical components of analyzing the external environment that impacts business strategy. Understanding external factors such as economic trends, competitive dynamics, legal regulations, and social changes is essential for informed decision-making. We explore various tools and frameworks that assist in environmental assessment, equipping managers with the knowledge to identify opportunities and threats. By integrating these insights, businesses can align their strategies with market conditions and drive sustainable growth.
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1. Understanding Business Strategy 1 Part 2: Analyzing Environments
Chapter 3: Analyzing the External Environment
2. Assess the environment
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