Corporate Sponsorship & Membership 2018 Fundraising Drive

1. Corporate Sponsorship & Membership 2018 Fundraising Drive

2. Corporate Sponsorship & Membership 2018 Fundraising Drive WHAT As part of it’s growth strategy, KLCB recognizes the need to expand its funding base. Today, KLCB independently raises, outside of government grants to cover operating costs, funds from four key sources: Annual Golf Outing $22,750 Donations and Sponsorship $15,470 Calendar sales $ 3,289 Art Fest Soda Sales $ 2,533 In order to deliver annual initiatives in support of our long term strategic plan, KLCB has committed to increase funding by $15,000. The Exec Committee recommends to the Board that an annual fundraising campaign be initiated over a three-week period in April leveraging ‘Great America Clean-up’ and ‘Earth Day.’ The initial target is both reasonable and attainable.

3. Corporate Sponsorship & Membership 2018 Fundraising Drive HOW • KLCB is asking its Board of Directors to actively participate in the sponsorship and membership campaign by providing contacts for e-mail / U.S. mail solicitation. • As contact lists are personal solicitation can take place in four ways: • 1. Part of a broad-based e-mail appeal added to the KLCB e-mail address list • emanating from #ImCommittedToKeepLeeCountyBeautiful@klcb.org • A personalized HTML e-mail with your signature sent to your constituency • by KLCB • An HTML template will be provided so that you can send the e-mail to your constituency while you maintain complete privacy of your contacts • U.S. mail solicitation to targeted contacts signed by you or the Exec Director • All e-mail solicitations will have a link to accept instant credit card contributions

4. Corporate Sponsorship & Membership 2018 Fundraising Drive WHY • Additional funding will allow further growth for KLCB consistent with our strategic plan: • Increase public outreach and education   • Part time staff person will participate in 30 - 40 public events i.e. community meetings, fairs, events, civic associations per year reaching an additional 200,000 Lee County residents. Cost: $15,000 / year • Full time staff person will participate in 75 - 100 public events per year reaching an additional 350,000 Lee County residents.  Cost: $28,000.

5. Corporate Sponsorship & Membership 2018 Fundraising Drive WHY Increase beautification projects across Lee County sponsored by individuals or businesses with appropriate recognition provided: • District 1 (Commissioner Manning) • Causeway beautification ($XXXXX) • Cape Coral High School • Shade tree planting at beach parking areas • District 2 (Commissioner Pendergrass) • 4. Veterans Bridge Memorial Park tree replanting • 5. Street tree planting along Metro Extension • District 3 (Commissioner Kiker) • 6. On-ramp planting on I-75 • 7. Design & install a filter marsh area in San Carlos Estates District 4 (Commissioner Hamman) 8. 10 Mile Linear Park planting 9. North Colonial Linear Trail cleanup & planting 10. Waterway Park - Educational gardens District 5 (Commissioner Mann) 10. Lee County Civic Center rejuvenation & educational garden 11. Need an event in Lehigh Acres (maybe in conjunction w/ a school or Chamber of Commerce) *Native tree planting in County 20/20 lands throughout Lee County

6. Corporate Sponsorship & Membership 2018 Fundraising Drive WHEN AUG 2017 OCT FEB 2018 APR 9 - 28 • - Exec Comm • reviews and • approves new • fundraising • initiative • - Input received • from BoD on • design • - Prior to next • BoD meeting, • individual BoDs • declare • participation • - Exec Comm • reviews and • approves • communications • - Input received • from BoD on • communications • and approach • - Campaign is • launched • - Weekly • updates to BoD • and BoA • - Post-mortem • Start | Stop | • Continue

7. Reaction and Discussion