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Web Design Strategies for Enhanced User Experience

Dive into color, typography, and graphic elements for effective web design. Explore IA for e-commerce and brand building. Develop high-level strategies encompassing design, organization, and scope. Next, tackle database-driven sites and page optimization with insightful readings.

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Web Design Strategies for Enhanced User Experience

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  1. Information Architecture Week 7

  2. Agenda • Turn in Critiques • Turn in Schedules • Presentations • Robertson - Color & Typography for the Web • Vo - IA for Shopping & Shopping Baskets • Moczygemba - Logos, Icons and Descriptive Graphics

  3. Robertson - Color & Typography for the Web Vo - IA for Shopping & Shopping Baskets Moczygemba - Logos, Icons and Descriptive Graphics Presentations

  4. Strategy Document • Strategy Doc – High level design/organization/scope • Should encapsulate your previous documents with refinements • What has changed? What have you learned?

  5. For Next Week • Presentations • BYRNES - Database-Driven Web sites • LEINGRUBER - Optimizing Web Pages • Readings • Berners–Lee, T., Hendler, J. and Lassila, O. "The Semantic Web". Scientific American, May 2001. • Karp, T.. Art and Zen of Web Sites. • Marcus, A., Armitage, J. and Volker, F. Globalization of User-Interface Design for the Web. Proceedings from Human Factors and the Web conference, 1999. • Nielsen, J. Top Ten Guidelines for Homepage Usability. • Strategy Document Due (See Chapter 11)

  6. Backup

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