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Cloud Applications & Social Networks

Cloud Applications & Social Networks. Blended for Perfection. Cloud Computing – It’s Big. Using the Internet to allow access technology-enabled services like… Software as a Service ( SaaS ) Business Processes Infrastructure as a Service ( IaaS ) Platform as a Service ( PaaS )

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Cloud Applications & Social Networks

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  1. Cloud Applications & Social Networks Blended for Perfection

  2. Cloud Computing – It’s Big • Using the Internet to allow access technology-enabled services like… • Software as a Service (SaaS) • Business Processes • Infrastructure as a Service (IaaS) • Platform as a Service (PaaS) • SaaS spending forecasted $14B in 2012 to $27B in 2016* • SMB will make up about 65% of public cloud spending in 2015* The Cloud is Growing *Gartner 2012

  3. Social Networking – It’s Expected • 44% of people online right now are using social networks (Gartner) • Average person spends 6 hours 33 mins per monthon Facebook alone(VentureBeat Feb 2012) • Social Networking in Businesses opening up • By 2014, less than 20% of large enterprises will block all access to external social media, (50% in 2011). (Gartner) • Reaching the Next Generation via Social Networks • ~50% of 18-34 year olds check Facebook when they wake up – 28% before even getting out of bed (the Social Skinny) •  82% of employees say they trust a company more when the CEO and leadership team communicate via social media. (eMarketer)

  4. Social Networks – Are They Competing With Us? 901M 400M 200M 170M 90M 135M

  5. Blending The Cloud & Social Networks • Don’t try to replace Over The Top Providers • Don’t sit back and be just a “pipe” provider for their services • Beat them by blending them into your offering • Keep your brand front & center • Communications Service Providers have the advantage • Rich history of SLA’s • Access to customer profiles • You Own The Access • Shift in the Way You Think About Your Offerings • How can I leverage the Cloud? • How can I leverage Social Networks?

  6. Get In The Action – Key Apps to Stay Competitive • Add Ways Users Can “Share”With Their Favorite Social Networks • “Federate” Between Social Networks • ANY Means of Communications to • Friends & Family for Residential Apps • Customers, Vendors, Partners for Business Apps Voice, Video, IM/Pres, Pics, Docs, etc.

  7. Key Cloud-based Apps • Cloud-based IP Telephony • Outsourcing Unified Communications for Businesses • Voice, Video, Conf, VM, IM/Pres • Skype or Vonage like services for Consumers • Business Productivity Apps • Unified Conferencing & Web Collaboration • Mobile Unified Communications • Taking The Office Out of the Office • Unified Messaging / Visual Voicemail Simplifying the Way We Communicate Empowering Employees

  8. Cloud-Based Unified Communications At HomeSocially Blended to Perfection

  9. GENBAND Mobile Life Socially Blended Address Book • Social Address Book • Presence Aware • Home / Location Sharing • Contact Address • Dynamic Location / Presence • Telephone and Video Telepresence Communications • Click to Call • Click to Video Call • To OTT / Social Clients • Email Connector • IM, Facebook, Tweets • Calls (Video/Audio/OTT) • Voicemail • Text / Update • Text / SMS • Facebook Post • Tweet • IM • Content Share • See what Channel I’m Watching • Share URL, Video Link, News, etc. • Missed Events • IM, Facebook, Tweets • Calls (Video/Audio/OTT) • VoiceMail • Adjust Contact Info • Control Blending of Data • Personalized Settings • Control Notifications • Per Contact Preferences WEB PHONE PC MOBILE TV TABLET

  10. Cloud-based Unified Communications For Business • You don’t have to be tied to a desk to be productive • All unified communications tools via your desk  via your mobile/tablet • WHEN ARE PEOPLE USING MOBILE DEVICES? • 84% at HOME • 80% during Miscellaneous DOWNTIME • 76% WAITINGIN LINE (APPTS) • 69% while SHOPPING • 64% at WORK • 62% while WATCHING TV • 47% during COMMUTE to WORK • Socially Blended …. • Address Books • Video Calling • Conference / Collaboration • IM/Presence • Email, Voicemail Source: Compete’s Quarterly SmartPhone Report

  11. Driving Innovation & Differentiation • Beat OTT Competition • Blended With Social Networks • Cloud-Based Applications www.genband.com

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