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Accelerated Mobile Pages, also known as AMP has been widely adopted by publishers. Now a large proportion of publishers are accepting that an efficient amp monetization can truly accelerate their profit by 40-50%.
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AMP Monetization - A Brilliant Tool for Publishers to Amplify Revenue Accelerated Mobile Pages, also known as AMP has been widely adopted by publishers. Now a large proportion of publishers are accepting that an efficient amp monetization can truly accelerate their profit by 40-50%. That is why publishers are now keener to find a credible partner who has the right knowledge of amp monetization and are capable to offer the right guidance. For those publishers who are still confused about Accelerated Mobile Pages and its benefits, I would like to draw a clear picture for you and also let you know why you need an honest partnership for AMP. What is AMP? It is an open-source project backed by Google and it has a single aim which is to make the web experience better for all. It enables ad creations that are notably fast to load, high performing across all devices and distribution channels and smart and attractive that automatically engages people. AMP uses stripped down code known as AMPHTML and that is why it’s 4 times lighter and 6 times faster than standard ad units. AMPHTML ads are malware-safe ads for which it offers a secure and enhanced user experience that accelerates viewability & CTRs by more than 80%. How to Monetize Traffic with AMP? Monetizing amp traffic is crucial for better revenue and it requires proper technical knowledge. ● Publishers can use similar measures for amp monetization as they do for web traffic. ● Publishers need to be able to add multiple demand sources. ● Publishers have to make the configuration of the demand partners easy. ● Publishers need to gather proper analytics which will help in maximizing their amp monetization process.
Why Need a Partner? For efficient amp monetization, publishers need partners who are well-educated about the process and have proper experience in the field. Not only that, partners need to have all the right advanced tools to maximize the publisher’s revenue. AdSparc is such a company that offers an end-to-end AMP Monetization process with industry-best expertise. ● S2S Header Bidding: Server to Server Header Bidding lets you maximize the bid competition for your AMP inventory and it’s one of the most important tools for amp monetization. Get benefits of adapter and wrapper solutions, parallel bidding tags and much more. ● Innovative Ad Units: You require innovative ad units to increase viewability. These ad units are attractive to drive traffic. Get the new feature Out of Page Placement which is essential for higher profit. ● 15+ SSPs: Higher SSPs bring in more demand partners for the AMP ad inventory. 15+ SSPs is quite an impressive number. ● CTR & Viewability: Choose a partner who offers your guaranteed increase in viewability and CTR rates with Google AMP, as that will bring in higher revenue. ● Customized Services: Only go for those firms who claim to offer you customized AMP solutions for your business. Make a smart informed decision while choosing a right partner for AMP. Look for above- mentioned services for efficient amp monetization. Get the most out of your ROI by partnering with a firm that understands your needs better.
