Adam Khoo - The Secret of Personal Success

1. The Secret To Personal Power! By Adam Khoo DiscoverHowYourBELIEFS HoldTheKeyTo Unleashing AllYourUntappedPotentialAnd Skyrocketing You TowardsSuccessAnd PersonalAchievement…

2. www.SuccessWithNLP.com ALLRIGHTSRESERVED Nopart of thispublication maybereproducedinanyform or byanymeans,electronic, mechanical,photocopying, recordingorotherwisewithouttheprior permissionfrom the author.Youdonothaveresell rightsorgiveaway rightstoanyportionof thispublication. DISCLAIMERANDTERMSOFUSE Thispublicationcontainsthe ideasandopinionsof theauthor. The informationcontained in thispublicationisstrictlyfor educational purposesonly.Ifyouwish toapplytheideas containedinthispublication,youaretaking full responsibilityfor youractions. Theauthor disclaimsanywarranties (expressor implied), merchantability,orfitnessforany particular purpose. Theauthor shall innoevent beheldliable toanypartyfor anydirect, indirect, punitive,special,incidental, or consequential damagesarisingdirectlyor indirectlyfromtheuseofanyofthismaterial,whichisprovided “asis”,andwithout warranties. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

3. www.SuccessWithNLP.com AboutAdamKhoo AdamKhooisanentrepreneur,abest-sellingauthorandpeakperformancetrainer.A self-mademillionairebytheageof26,heownsandrunsseveral businessesin education, training, event management andadvertising,allwithacombinedannual turnoverof $30million. Heis the ExecutiveChairmanandChiefMaster TrainerofAdamKhooLearning TechnologiesGroup PteLtdandadirectorofsevenotherprivatecompanies.Adamis alsoadirector ofthe SingaporeHealth Promotion Board(HPB). He isalsothebest-sellingauthor of ninebooks includingIAm Gifted,SoAreYou! that was rankedMPH #1Best-sellerin1998and1999.Hisother books includeHow to MultiplyYourChild’s IntelligenceandCluelessinStartingaBusiness. Hisbook MasterYourMind,DesignYourDestinywhichwas thesecond-highest sellingbookin Singapore in2004,wasonthebest-sellers’ list for 36consecutive weeks. Hismorerecent booksSecretsof Self-MadeMillionairesandSecretsof Millionaire Investorshavebothstayedat the#1spotonTheStraitsTimesBestsellers List for morethan52weeks.Hismost recent books includeNurturingtheWinner & GeniusinYourChild,launchedinApril 2008andSecretsof BuildingMulti-MillionDollar Businesses,launched October 2008. HislatestbookisProfit from the Paniclaunchedin January2009. AdamholdsanhonorsdegreeinBusiness Administrationfrom the National Universityof Singapore.Asanundergraduate,hewas rankedamongthetoponepercentof academicachieversandbecameapioneerintheTalentDevelopment Programme, whichis theuniversity’s Giftedprogram. Overthe last 15years,hehastrainedover355,000students, teachers, professionals, executivesandbusinessownerstotaptheir personal powerand achieveexcellencein theirvariousfieldsofendeavor.Someofhiscorporateclients includeSTEngineering, Singapore PoliceForce, F&N Coca-Cola, Infocomm DevelopmentAuthorityofSingapore(IDA), MinistryofDefence, AIA,Prudential Assurance, Ernst &Young,ExxonMobil,Unilever, Citibank,UOB, ABN AMRO,NETS, GreatEasternLife,Hewlett-Packard,SunMicrosystems,Texas Instruments, MediaCorp and manymore. Hissuccessandachievementsareregularlyfeatured inregional medialikeThe StraitsTimes, The BusinessTimes, The NewPaper, LianheWanbao,Channel NewsAsia,MediaCorp Channel U andChannel 8, MediaCorp938LIVE(formerly NewsRadio938), The Hindu, TheMalaysianSunand manymore. Hewas rankedamong thetop25richest Singaporeansunder theageof40byThe Executive Magazinein2007. In2008,Adamwasconferredthe NUSBusinessSchool EminentBusiness Alumni Awardforbeingoneof Singapore’smostsuccessful and prominentbusinessleaders. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

4. www.SuccessWithNLP.com From:AdamKhoo Re:TheSecretToPersonalPower! DearSuccessSeeker, Whatyou wantin yourlife will determine yourstrategies,youractions,andyourbeliefs willalsodeterminewhatyouwilldowhenyoufail.Doyoutriggeritasfeedbackor doyougiveup?Yousee,yourbeliefsare liketheoperatingsystemofyour brain. Theydeterminehowweperceivetheworldandhowwerespondtowhathappens.They determinewhatwewill orwill notdoor whatwewill orwill nottry. Thebeliefswehaveaboutapersondeterminehow weinteractwith thatperson,whether wegoandmakefriendswithoravoidthatperson.Thebeliefsyouhaveaboutakindof foodwill determinewhetheryoueat that food. Thebeliefsyouhaveabouttheeconomywilldeterminethekindofbusinessorcareer youwill pursue. Yousee, beliefsareoneofthesingle,mostimportantfiltersthat we have,andatanygiventime,wehaveabouttwomillionbitsofinformationhittingatus persecond anditisphysically impossibleforus tobeawareofeverythingthatis happeningaroundus. Soinorder for our brain tocope, our mindfiltersall thisinformationbydeleting,distorting, and generalizing all this data into an internal representation of what is actually happeningaround us. Inotherwords,wedonotperceivereality,weperceivea filteredversionof reality. Andthatiswhytwopeoplecanwatchthesamemovie,butcomeouthavingvery differentopinionsandexperiencesofwhatthewholemoviewasallabout.Oneperson mayrememberall thelongconversationsandfeel that themoviewas totallyboring. Theotherpersonmayfocusonthedialogueandfeelreallymovedbytheinteractionof thecharacters.See,bothpeoplefilteredthesamemoviesodifferently.Theydeleted, distorted,generalizedandcreatedaverydifferentinternalrepresentationforthemovie likeRoger Bannisterdid. RogerBannisterwasamarathonrunnerfromOxford,somewhereinthe1950s,I thinkitwasin1954.Whathedidwashesetagoaltorunamileinlessthan4minutes. Now,bearinmind thatnooneintheworldever ranamileinlessthan4minutes. Everyone triedbut failed, overandoveragain, until manydoctorscameout andsaid that itwasphysicallyimpossibleforahumanbeingtorunthatfast.But,RogerBannister decidednevertobelieve that.Hedidnotwant thebelief toholdhimback. So,hedecidedtosetatargetforhimself.Now,thedifferencewasbesidestraining physically,hewouldmentallypreparehimself.Thetroublewashehadnoevidences;no onecouldeverdo itbefore. Sowhatdidhedo?Hecreatedit. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

5. www.SuccessWithNLP.com Again,thehumanmindcannottellthedifferencebetweenwhatisrealandwhatis clearlyimaginedinyourmind. So, inhismind,hesawhimselfrunningandbeatingthe mileinlessthan4minutes.Hesawhimselfdoingitagain,andagainandagain.He createdthisevidenceasifitweresoreal,thatitbecamerealforhim.Thenwhathedid washe ranandguess what?Hedidbeat themile inlessthan4minutes. Butthatisnot theamazingthing.Theamazingthingwasthattheminutehedidthat, withinayear,about37otherrunnersbrokehisrecord.Withinsomethinglikeabout3 years,about 300runnersbrokehisrecord. Sothequestionisthis.Whywasitforthousandsofyears,noonecouldrunthemilein lessthan4minutes,buttheminuteonepersondoesit,hundredsofpeopleareableto doit?Yousee,whatwasholdingeveryonebackwasnottheirphysicalability,neither wasittheirphysical potential. Whatwasholdingthembackweretheirbeliefs. Thebeliefsyouhaveareliketheoperatingsysteminyourbrain.Itdeterminesevery singlething.Sochoosebeliefswisely—choosebeliefsthatempoweryou,insteadof beliefsthatlimit you. AreYouLazy? Have you ever experienced a time when your parents believed that you were irresponsibleor lazy? Youcouldhavedoneahundredthingsthatwereresponsiblebutthey wouldonly rememberthetimeyouwereirresponsible.“Aha!Andyouaredoingitagain!”they will say.Wedothesamethingwithourfriends,familymembersandour colleagues. See,oncewemakeupourmindsthataparticularpersonismean,wewilltendtofocus onlyonthetimesourbeliefsaresupportedandfailtonoticeallthetimeswhenthe personactednice.Evenifwedonoticeit,wetendtodistortitinourmindsbysaying, “He must beuptosomethingbybeingsonicebecauseheisameanperson.” Ifyouhaveabeliefthatallmenareunfaithful,youwillonlyrememberandfocusonall thetimeswhenyousawandheardaboutmenbeingunfaithful.Youknow,youwilltend tomentally deletealltheinstanceswhenthey didnotsupportyourbelief.Youwillalso tend todistortwhatyouseeandwhatyouhearto supportyourbeliefs. Forexample,ifyourhusbandweretocallandsay,“Youknow,honey,Iamworking late.”Whatthoughtsfireoffinyourmindasawomanwhothinksofherhusbandbeing unfaithful? Youmaystarthavingsuspicionsofhimfoolingaroundsinceyoubelievethatallmenare unfaithful.Andhow wouldyoulikelyreactasaresult?Youwouldprobablystart questioninghim,checkingonhisevery move,andstartgettingparanoid,insecureand evenupset, shoutingathimwhenhecomesback. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

6. www.SuccessWithNLP.com Asaresult,whatwouldhappen?Therelationshipwillbreakdown,causinghimtodo whatyoufearedmost,thatis,haveanaffair.Ihaveseensomanyinstanceswherea person’sbeliefsystembecomesaself-fulfillingprophecy.So,whateveryou believe instronglyenoughbecomesyourreality.Thisis becauseyouwouldtaketheactionthat supportswhateverbeliefsyouhave,thusencouragingtheresult. DoYouSeeOpportunities Or Obstacles? Youknow,somepeopleIknowhaveabeliefthattherearenoopportunities to makemoneyatall.Theybelievethat goinginto businessisamistake.Asaresult,they focuson allthenewsthey readinthenewspapers,andalloftheirfriendstellingthem abouthow peoplehave lostmoney, gone bankrupt, failingand losingeverything. This keepsconfirming their beliefsandwill preventthem from takinganyfutureopportunities. At the same time, I also know many people who believe there are many opportunitiesoutthereandthatmoneyiseasytomakeifyouknowhow.Andyou knowwhat? Theydomakelotsofmoneyand theydofind themselveswithalotofgreatopportunities. Yousee,evenwhentheyseeproblemsallaroundthem,theywilldistortitintheirminds andturnitaroundtobecomeanopportunity,forexample.Backin2003whentheSARS epidemichitverybadly,manypeoplestartedtohaveamindsetthatbusinesswouldbe badandtheyhadtostruggletosurvive. MasterYourMind,DesignYour Destiny Discoverthesecret thattransformedahopeless underachieverintoamillionaireat justage26...And how YOUcan usethissamesecret toachievesuccess inyourlife: ClickHereToFindOutMore Ihadafriendwhosepetbusinesssuffered. Butinsteadofbelievingthattheepidemic wasaproblem,hedecided tofocusonhowitcould beanopportunity. Hebelievedthathecouldmakemoneyinthisrecession.So,hequicklyleveragedhis strongnetworkofsuppliersandsalesagentstogetinonthemaskandairpurifying business. Andguesswhat?Hemadeafortuneinthat shortperiodoftime. Whenyoubelievethat there are only opportunities, everything you see around you will become an © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

7. www.SuccessWithNLP.com opportunity.Whenyoubelievethatthereareonlyproblemsandobstacles,thenwhat youexperiencewill beproblemsandobstacles. Your BeliefsCreateYour Reality! Aninterestingstorytalksaboutthepowerofbeliefsinfilteringourperception. See,thestory goeslikethis.Therewasabracompanythatdecidedtoexpandtonew markets inorder togetaheadstart ontheir competitors. TheydecidedtofindoutiftherewasapotentialmarketinPapuaNewGuineatosell theirbras.Sotheysent their firstbusinessdevelopmentdirectorwhowentover there, havingthebeliefthattherewereveryfewopportunitiesformarketexpansionespecially inacountry likethat. Whenhearrivedinthatcountry,hegotdownfromtheplane,wentoutthere,metthe peopleandlookedaround;hisbeliefswereconfirmed.Hequicklysentamessageback tohishomeoffice tellingthem,“You know,womeninPapuaNew Guineadonotwear bras, thereisnomarketforbras. I toldyouguysso!” Butthecompanydecidedtogetasecondopinion.Sotheysentaverynewmanager theyrecentlyhired,whohadverylittlepreconceptionsonwhatwaspossible.Andthis new guy,becausehehadlittleexperienceintheindustry,hadapositivebeliefthatall corporationswereoutthereandyoucouldcapitalizeonthem. SowhenhegottoPapuaNewGuinea,hewasamazedandexcited.Whenhegotdown fromtheplane,wentouttheretomeetthesamepeople,hequicklywentbacktohis roomandsenta messagebacktohisbosses,tellingthem,“Youknow Boss,thereisa fantasticopportunity Ihaveuncovered.Thewomenheredonotwearbrasandwewill makealotofmoneybycreatinganewindustry.Wewillteachthemhowtowearbras andwewill be theonlyoneselling them all our bras.Wewill becomeamarket leader!” Important: TakeHeed! 1.Yourbeliefsdeterminethekindofactionsyoutake. 2.Theactionsyoutakewilldeterminehowmuchofyour potentialyouwilltap.Thiswillaffecttheresultsyou produce. 3.Andfinally,theresultsyouproducewillconstantly reinforceyourbeliefs! Forexample,see,ifyoubelievethatthesestrategieswearesharinghererightnow wouldneverworkforyou,and thatyoucouldnevermake more than$2,000amonth, for example,whatkindofactionswillyougooutthereandtake?Youwouldprobablykeep takingall thesameoldkindsofactions.Youwoulddowhateveryoneelsewasdoing. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

8. www.SuccessWithNLP.com Youwouldnotbotherdoingmore.Afterall,whatisthepointofdoingmore thanthebare minimum?Asaresult,howmuchofyourpotentialwillyoubeabletotap?Chancesare notverymuch.Asaconsequence,youwillcontinuetoproducemediocreresults. Andthesemediocreresultswillonlyservetoreinforceyourbeliefthatyoucouldnever doitandthat thesestrategiesdonot work. Ontheotherhand,whatwouldhappenifyouchosetobelievethatbyapplyingallthe strategiesinthisprogram,youcouldmakeover$30,000amonth,forexample.Now,if you trulybelieved that, I betyouwouldstart takingalot moreaction. Youwouldstartcallingmorepeople,settingupmorepresentations,takingupmore courses toimproveyourskills.Youstart followingthrough,developingmorestrategies andputtingin morehours.Why?Simplybecauseyoubelieveandareexcitedby thefact thatyoucouldpossiblyincreaseyourincome massively.Asaresultoftakingallthese actions, youwilltapalotmoreofyourpersonalpotential. Asaresult,youwoulddefinitelyseeasignificantincreaseinyourresultsandincome. Youmay notgetexactly $30,000butyouwould definitely earnalot more thanwhatyou previouslydid.Andtheresultsyouproducewillthenservetostrengthenyour belief that thestrategiesdoworkandthat youcanmakemoremoney! Soyoucanseethatourbeliefsarelikethewatertaptoourinnerpotential.Whenwe believethatsomethingispossible,wewillinevitablysummonalltheresourceswehave tosupportthatbelief.Weliterallyopenupourtaptoallourcreativity,energyand resourcesbytakingloads moreaction. Now,willwedefinitelybeable toproduce theexactsame resultswebelievedin?No,not allthetimebuthavingabeliefofpossibilitywillallowustoproduceresultsfar beyondwhatwecouldeverdo. Ontheotherhand,oncewebelievethatsomethingisimpossible,thatitcannotbedone, wearegivingacommandtoournervoussystemtoshutoutthepossibilityaltogether. We donotevenfindastrategy,wedonoteventry.We shutour taptoourcreativityand ourenergybynotevendoinganything.AndwhatIfind thesaddest,whentrainingall kindsofpeople,especiallystudents,isthatmany ofthemsaytheycannotdosomething beforetheyevenattempt it. Theydonotevengivethemselvesachance—theysellthemselvesshort.You know,Ibelievethe fundamentalreasonIhavebeenabletocreateso muchmore results inmylifeascomparedtosomanyofmy friends whoareprobablyalotsmarteroreven morehardworking thanIamisbecauseof thebeliefsI grewupwith. Yousee,whenIwasyoung,IwasexposedtomanyfantasticrolemodelsfromwhomI learntthatagewasnotinstrumental towhereIwentforsuccess.Iread aboutAnthony Robbins,the mastermotivatorwhobecameamotivationaltrainerand multimillionaireby theageof25. IreadaboutSirRichardBranson,thebossofVirginAtlanticandVirginRecords,who youknow,startedhisfirstbusinesswhenhewas15andbecamea millionaireattheage of23. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

9. www.SuccessWithNLP.com Asaresultof thisexposure, Igrewupbelievingthatitwaspossibleformetostarta business,andbecomeabest-sellingauthorandatrainerbeforetheageof20 yearsold.On theotherhand, mostofmy peerswerenever fortunate enough tobe exposed tosuchrolemodels. Theyhadverylimitingandmediocrebeliefssuchas:startingabusinesswasdifficult,it wasrisky,thatyouneedtobeatleast40yearsoldwithloadsofmoneyandworking experiencetoevenconsiderstartingabusiness.Theyhadbeliefsthatonlyverysmart andexperiencedpeoplecouldwritebooks. Andthatyouneededlotsofqualificationstodoit.Asaresult,allthesebeliefsheld thembackfromwhattheycouldtrulyachieveandmadethemtheaveragepeople that theyare today. Itcausedthemtomakeaveragedecisionsthatledtoaverageresults.Haveyouever heardofthephrasethattherichgetricher,andthepoorgetpoorer?Well,manypeople thinkthatthisisobviousbecausewhenyouarebornrich,youhaveallthemoneytogo tothebestschools,startcompanieswiththemoneythatwillallowyoutocontinuebeing rich,or simplythat youwill justinherit themoneyandcontinuetoberich, for that matter. Well,thisistrueinsomecases.Themainreasonwhychildrenofwealthyparents tendtocontinuetobewealthy isbecauseofthebeliefsthatthey inherit—beliefs thatsupportwealth.Andtheyinheritthese beliefsofwealth from theirparentsand relatives.Theybelieve thatitisthenorm torunacompany,togo tocollege,tomakehalf amillionayearanddriveaMercedesBenz. Theyknow itispossiblebecausetheysee thepeoplearoundthem doingit. Ontheotherhand,manypeople whoareborninpoorfamiliesadoptbeliefsofthe poor.Whattheyseearoundthembecomestheirrolemodels—theirparentsandtheir relatives.Theyseetheirfriends,theirparentsearninglowwagesandinlowerincome positions,struggling togetbyeverysinglemonth. Soafterawhile,theystarttobelievethatthisistheirreality.Thesebeliefslimittheir dreamsandtheiractions. Theydonotdaretogobeyondwhattheyseearoundthem. I remember oneof my trainingsessionswithstudentsfromagovernment school. Therewasastudentwhodidnotsetagoal togetauniversitydegree.WhenIaskedhim, “Whydon’tyouwanttogotocollege?”“Whydon’tyouwanttogetadegree?”Youknow whathesaid?He toldme that nobody inhisfamilycouldstudyand thatnobodyhadever madeit past their‘O’ Level examsinhisfamily. Buttherearemanycaseswherepeoplewhowerebornintopoorfamilieseventually breakoutofthecycleofpovertyandbecomeextremelysuccessfulandwealthy.Itis becausealongtheway,theymanagedtomeetpowerfulrolemodelswhogavethemthe beliefsofpossibilitythat brought themoutof their littleworld theywerelivingin. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

10. www.SuccessWithNLP.com The PlaceboEffect… Sofar,wehavetalked abouthowourbeliefsaffectourperceptions,ourdecisionsand hence, our actions. Butyourbeliefsaresomuchmorepowerful,thattheycan literallyaffectyourbiochemistry.Haveyoueverheardof theplaceboeffect? Somedoctorswantedtoinvestigateif apatient’sbelief inadrug actuallymadea difference in whether the drug was effective in bringing about a cure. So in one experiment,theygavepatientspillsinwhichthemedicalcontentshadbeenreplaced withsugar.Inotherwords,themedicinehadnoactiveingredients. Itwasjustasugarpill andwascalledaplacebo. Theythentoldthepatientsthatthemedicinewouldbeapowerfulcurefortheirfluand headaches.Whenthe patients took the medicine, to their surprise, the sugar pills brought about thesamelevel ofreliefascompared totheactualdrugs. Placebo studies showed that your beliefs can literally create the necessary chemicalsinyourbodytobringaboutacure.In fact,alaterstudyshowedthatyour beliefscouldevenoverridetheactualeffectofchemicalsalreadypresentinyourbody. Inthissecond-stageexperiment,whattheydidwas,theygot100medicalstudentsand divided them intotwogroups. Thefirst groupofstudentswasgivena redpilland told that thispillwouldbeastimulant. Butinactualfact,theredpillcontainedadepressant.Thesecondgroupwasgivena bluepillandwastoldthatitwasadepressant.Butinactual factitcontainedastimulant, likecaffeine. Theresultswerestartling!In50%ofthestudentswhotookthepills,theirbodies reacted according to theirbeliefsaboutwhatthedrugswoulddo.In otherwords,the students whotook the redpillwereextremely stimulated they could notsleepthe whole night. Andthepatientswhotookthebluepillweretotallywipedout.Theywere,like,zonked outontheirbeds,eventhoughitcontainedastimulant.Anew branchofcognitiveneuro- psychologycalledExpectancyTheoryhasfoundthateverythoughtyouhave,every beliefanddesirecanactasanagentofchangeinyourcells,yourtissuesandyour organs. Youknowinhisbook,ThePsychobiologyofMind-body Healing, Dr. Ernest Rossi reportson a groundbreakingcasewhichshowedthe effectsofbeliefs ona drugin controllingaperson’simmunesystem.Itwasthe caseofthisperson calledMr.Wright whosufferedtheadvancedcancerof thelymphnodescalledlymphosarcoma. Hewasatsuchanadvancedstateofcancerthathedevelopedresistancetoallknown treatments. Nothingcould,socalled,curehiscancer.Hehadhugetumor massesthe sizeoforanges inhisneck, groin, chest andabdomen. Histhoracicductwasobstructed,andbetweenonetotwolitersofmilkyfluidhadtobe drawnoutofhischesteveryotherday.Hewastakinginoxygenviaamaskfrequently © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

11. www.SuccessWithNLP.com andhewasin theterminalstage,almostreadytodie.Butinspiteofall these,Mr.Wright hadnotgivenuphope, althoughall hisdoctorshadgivenuphopeonhim. Thereasonwasbecauseofanewdrugthathehadexpectedtocomealongand curehim.And thisdrughadfinallybeen reportedtobe readyfortrial use. Thisdrugwas calledKrebiozen. But,initiallyMr.Wrightwasnotabletoqualifyforthedrugtrials,aspatientshadtohave alifeexpectancyofatleastthreetosixmonthstoqualify.ButMr.Wright,atthatpointof time,wasgivenonlylessthantwoweekstolive.ButMr.Wrightbelievedsomuchthat thisdrugwouldcurehimthathekeptbegginghisdoctorsfortheopportunity,“Please givemethedrug!”Eventually,hisphysician,Dr.PhilipWestdecidedtogoagainstthe rulesandgivehim thedrug. Injectionsweretobegiven threetimesweekly. MasterYourMind,DesignYour Destiny Discoverthesecret thattransformedahopeless underachieverintoamillionaireat justage26...And how YOUcan usethissamesecret toachievesuccess inyourlife: ClickHereToFindOutMore Mr.WrightreceivedhisfirstinjectionsonaFriday.Whenthedoctorscamebackon Monday,theyexpected tosee thepatientinhisbedhalf-dead.Instead,thedoctorfound himwalkingaround the wardandchattingwitheveryonearoundhim.Immediately,the doctorwenttocheckontheothercancerpatientswhohadbeenreceivingthesame drug treatment. Buthesawnochangeorlittlechanges.Infact,someofthemchangedfortheworse. Strangely,onlyinMr.Wrightwasthereabrilliantimprovementinhiscondition afterthedrugwasgiven.Thedoctorfoundoutthathistumormasseshadmeltedinto halftheir original sizeinafewdays. So,becauseofthis, thedoctorcontinuedgivinghimtheinjection,andmedication.Within tendays,Mr.Wrightwasdischargedfromhospital,breathingnormallyandfullyactive. Thisunbelievablesituationhappenedjustat thebeginningof theKrebiozendrugtrials. However,withintwomonths,reportsstartedcomingout,sayingthatall the testingclinics reportednoresultsfromthedrugandthatKrebiozenwasprobablyineffectiveasa drug forcancer. WhenMr.Wrightheardaboutthesereportsafterherecovered,guesswhathappened? Helost faith.Aftertwomonthsofhavingpracticallyperfecthealth,herelapsedinto © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

12. www.SuccessWithNLP.com hisoriginalcondition.Thecancercameback.Hebecameextremelymiserable.He wasreadmittedintohospital.Hisdoctorswantedtofurtherinvestigateifhisinitialcure was the result ofaplaceboeffect or theresultof Krebiozen. So,thedoctorliedtohim,andsaidthathehadnowheardtherewasasuper- refineddouble-strengthformulaabouttoarrivethenextday.Immediately upon hearingthenews,Mr. Wrightregainedhisoptimismandhisbeliefsinthiscure.Thenext day,thedoctorinjectedhimwiththenewdouble-strengthformula.Butinactualfact,the doctorinjectedhimwithnothingbutfreshwater.Thistimethecurewasevenmore dramaticthanthefirst. Thetumormassesmelted,thechestfluidsvanished,andherecoveredfullyandwas dischargedfromhospital again.Hethenremainedsymptom-freefor twowhole months. Andthistime,theAmericanMedicalAssociationfinallyannouncedinthepressthat nationwidetestsshowedKrebiozenwasaworthlessdrugin the treatmentofcancer. Unfortunately,withina few daysofthis report,Mr. Wright,whoread thereport,was readmittedintohospitalagain.Thistime,hisbeliefandfaithweretotallygone.In lessthantwodays,hesuccumbedtothediseaseandpassedaway. Weknowverywellthatthegrowthofsomecancerscanbecontrolledbyaperson’s immunesystem. Ifyoucanimproveyourimmunesystem,youcancurethatcancer. Thebeliefinacurecanactivateaperson’simmunesystemtomobilizeallhisbloodcells withsuchefficiencytoremovethetoxicfluidsandwasteproductsthatkeepfeedingthe cancer. Many similar cases have been reported on the area of spontaneous recovery in accidents,forexample,becauseofastrongbeliefsystem.In1981,insuranceboss, MorrisGoodman,wasavictimofthecrashofaplanehewaspiloting.Hisinjurieswere sosevereandsoextremethathisneckwasbrokenintwoplaces,hisdiaphragmwas crushedandhisnervesdamagedsobadlythathiswifewastoldbythedoctorthathe wouldbeparalyzed from neckdownforlife. Hewasalsotoldthathewasnotabletobreatheonhisownwithouttheuseofa respirator.However,Morris Goodmanbelievedsomuch thatwhateverhesethismindto, hecouldachieve. Withinsixmonths,hewalkedoutofthehospitalwithoutanymedicalaid,withoutany mechanicalaid,forthatmatter.Hisdoctorswereshocked,andlatercalledhim‘the miracleman’. And,thatmyfriend,isthe powerofyourbeliefs!So,letmeaskyouthisquestion,if ourbeliefshavesuchagreatimpactonthequalityofourlivesandevenourown physical health,thenwe must ask the important question, “Arethebeliefsyouhave true? Are theytrue?” Theansweris,“Yes! Theyaretrue,but guesswhat?Onlytoyou.” This is because whatever you believe becomes your reality. However, you must understand thatbeliefsarenotfact.Theyareneveralwaystrue.Theyarenevertrue foreveryoneelse.Foreverythingyoubelieve,therewillalwaysbesomeoneoutthere whohasacompletelydifferentandoppositebelief.Andforthem,itholdstrueasyours © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

13. www.SuccessWithNLP.com doestoyou.Ifyoubelievethatmathematicsistough,thereissomeoneouttherewho believesitiseasy.Ifyoubelievethatitiseasytomakeamilliondollars,thereis someoneout therewhobelievesitisimpossibleto makeamilliondollars. So,thequestionisnotwhetherourbeliefistrue.Thequestionyoumustaskis,“Are thebeliefsIhaveusefulinempoweringmetotakeaction?”or“Aremybeliefs holdingmeback?” HowDoWeFormOurBeliefsWeHaveToday? Whydowehavesomeempoweringbeliefs? Andwhydowehavesomelimitingbeliefs? Yousee,mostofourbeliefscomefrommodelingthesignificantpeoplearoundus,like ourparents,our teachersandour friends. Wetendtotakeonsimilarbeliefsofthose people whoaremostinfluentialinourlives. Ifourparentsbelieve that theycannever berich,youarelikelytotakeonthesamebeliefsinyourself.Ifmany ofyourfriends believedthatstudyingsucked and wasa waste oftime,youwouldprobably havethat beliefaswell. Manyofourbeliefsalsocomefromourpastexperiences.Butthebeliefswehave arenothingbut generalizationand misinterpretationsyoumakeaboutyourpast experiences.Butafterawhile,wetendtoforgetthattheyarejustgeneralizationsand webegin toaccept themasabsolute truths. Andthatiswhentheybecomeunquestionablecommandstoourbrainsandbeginto determinehow weliveourlives. Whilesomeofthebeliefsactuallyempowerus,manyof them limit usatthesametime. Youknow, for example, beliefs like“I am bad at mathematics”,“Iamaslowlearner”,“Iamtooold”,“Iamtooyoung”,“Iamnota good speaker”, “I amshy”. Well,howdoweformourbeliefsinthefirstplace?Abeliefalwaysbeginsasanidea thatsomeonegivesusorthatwegiveourselves.Andaswebegintoexperience supportingevidencesofthatsameidea,theideaslowlysolidifieswithallthesenew evidencesandbecomesabelief. For example, for me, for many years, I used to believe that I was lousy in mathematics.Thatlimitingbeliefpreventedmefromrealizingmyfullpotentialinitially. Likeallbeliefs,minebeganasasimpleideawhenIfirststruggledtounderstandsimple multiplication tablesasayoungkid. Youknow,attheageof5yearsold,manyofmyfriendsandcousinscouldjustrattleoff themultiplicationtableupto12timestable.Butforsomereason,Icouldnotunderstand whatmultiplymeant. AndsoI foundit reallytough tomemorize thetable. What’smore,everytimeIgotitwrong,myparentswouldgetreallydisappointedand startnaggingandscoldingme,“Whyareyousostupid?”“Why can’tyoudo mathematics?”“Whycan’tyoumultiply?”Asaresult,Istarted hatingmathematicsand foundit reallypainful todoit. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

14. www.SuccessWithNLP.com Ievenusedtothink,“WhycouldotherkidsmultiplybutIcouldn’t?”Itwasthatdaythe ideathatIwaslousyinmathematicsfirstbegantoforminmyhead.Butatthat time, itwasjust anidea, itwasnot abelief yet. Then,onedayinclass,myteacherdecidedtotestallofusonmultiplicationtables. Naturally,allmyfriendscouldrattlethemoffprettyeasily,“fivetimesoneisfive,five timesthreeisfifteen”.Butwhenitcametomyturn,Ijuststared.Andwhentheteacher asked,“Whatiseighttimesthree?”Ilookedatherandsaid,“Thirteen?”Thewholeclass burst out laughingandstartedcalling me, “Stupid! Stupid! Stupid!” Atthatpointoftime,ImadethreeimportantdecisionsinmylifebeforeIsatdown andstartedcrying. Thefirstwas that Mathematicssucked. TheseconddecisionI made wasthatIwasreallylousyatit.AndthethirddecisionImadewasthatIwouldnever embarrassmyselflikethatinclassagain.Iwouldneveransweranymorequestionsthat myteachersasked. Andsureenough,Istartedtowithdrawinallmyfuturemathematicsclasses.I starteddaydreamingand didnotbotherunderstandingwhatwasgoingon,Italked to my friends,Idoodledinclassinstead oflisteningto themathematicslesson.Ididnotbother doing myhomework. Asaresult,Ifellfurtherandfurtherbehindthewholeclass.Andnaturally,Ikeptfailing mymonthlymathematicstests, furtherconfirming that Iwasindeedlousy in mathematics. WhatfurtherreinforcedmybeliefwaswhatmymomtoldmeonedaywhenIkeptfailing mathematics. IwentbackonedayandIsaid,“Mom,youknow,IkeepfailingmathematicsandIgot fortypercentthistime.”Andshelookedatmeandsaid,“Son,donotworry.Mom understandswhy.”AndIasked,“Why?”Andshereplied,“Well,becauseyouhavegot mygenes. IfailedmathematicseverysingletimewhenIwasastudentas well.” So trueenough,withall these extraevidences supportingmyidea, it slowly becameastrongbelief.Andthisbeliefpreventedmefromeventryingtoworkoutany problem given tome. OnedayI begantorealize that mybeinglousy in mathematicswasastupidbelief. It was alimitingbelief.Itwasonly truetome because Ibelievedit.You know,Iactuallystarted to gobackandchallengeall thesupportingevidences thatkept reinforcingmy beliefs.I realizedthatmany oftheevidencesthatsupportourbeliefsarenothingbutagain, misinterpretationsof pastexperiences. Theywerenothingbutgeneralizations.Theymaynotevenhavebeentrue!Forallyou know,theycouldmeanamillionotherthings. Manyofthesupportingevidencesgiven byotherpeoplearoundus maynotevenbecredible. Yousee,asIlookatmylousybeliefinmathematics,thefactthatIcouldnotunderstand themultiplicationtablesmaynothavemeantthatIwaslousyinmathematics.Itcould simplyhave meant that it wasnot taught tomeinawaywhichIunderstood. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

15. www.SuccessWithNLP.com ThefactthatIfailedallmymathematicstestsmaynotmeanthatIwasstupid.Itmay simplymeanthatIdidnotbothertostudy,orthatIusedthewrongstrategy,orthatIdid notpayattention inclass. How ToCreateAn Empowering Belief! Ibegantorealize many ofmyfriendsweregood in mathematicsevenwhen their parents were uneducated.SoonceIstartedquestioningalltheseevidences,thelimiting beliefbegantofallapart.Ithenasked thenextquestion,“What wouldbeamore empoweringbelief tohave instead?” “Whatwouldbeapowerfulbeliefthatwoulddrivemetodomybestineverysingle mathematicsexam?Ithencameoutwithonenew belief.Isaid,“Youknowwhat?Iama MathematicsGenius.” AndIsaidthatbeliefsarenevertrueuntilyoubelieveit,right?So,justmakeupany belief.“IamaMathematicsGenius.”Andthisnewbeliefbegantoexciteme.The troublewasthatIhadnoevidences,ornoexamplestosupportthisnewbelief.So whatdidIdo?Ibegantocreatenewevidencesformyself.Then Iwasinsecondary one,butIbeganto go backandstartworkingonmathematicsproblemsthatIcould handleinPrimaryFour. SlowlybutsurelywhenIbegantogetahangofit,IthengotmyselftodoPrimaryFive mathematicsproblems, slowlybuildingmyfoundationandmyconfidence in mathematics. When I startedtosolve problems, I begantoreinforce this new belief that, “Hey! Mathematicsiseasy.Icandomathematics.Itisfun!”OfcourseIwasstillfarbehind manyofmyfriendswhowerealreadyinSecondaryOnewhileIwasstilldoinglike, PrimaryFivework. But Iwasdeterminedtocatchup. Prettysoon,afterloadsofextrahoursofdrillingduringmyschoolholidays,Iwasfinally abletohandle theproblems thatmostofmyfriendswere tacklinginSecondary One.But whattruly gavemy newbeliefofbeingaMathematics Geniussuper reinforcementwas oneexperienceI hadwhenI movedtoSecondaryThree. Yousee,at that timeweweregoingtotakeanew subject,anew course thatwasfeared byeveryone.ItwascalledAdditionalMathematicsorAMaths. Wewerealltoldbyour seniorsthatitwasanextremelydifficultmathematicscourseandthatmanypeople wouldfail everysingleyear. Whenmyfriendswentinonthefirstdayofclass,theywerealreadysabotagingtheir ownmindsbybuying thisideaimplantedbytheirseniorsandtheir teachers. Now,forsomereason,Iwastheonlyonewhodecidedtoreaduponthefirstchapterof thisso-calledsuperdifficultsubjectthenightbefore.Naturally,Ididnotunderstand everythingIread.So,Ibeganasking myseniorsandI gotaprettygoodideaofwhatthis chapter wasall about. It wasaboutthisthingcalledlinear functions. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

16. www.SuccessWithNLP.com Thenextdayasthenewmathematicsteacherstartedlecturing,thewholeclassgot somewhatlostinthemiddleofthewholeabstractmathematicslesson,whichwas understandablyso. ButbecauseIreadupthenightbeforeonthesamechapter,Iwastheonlyonewho seemedtobeabletofollowtheteacher.Then,afterthelesson,hestartedasking questions.Hesaid,“CanIhaveavolunteertosolvethismathematicsproblemonthe board?” Andeveryonelookedat eachother, shakinghis or her head. MasterYourMind,DesignYour Destiny Discoverthesecret thattransformedahopeless underachieverintoamillionaireat justage26...And how YOUcan usethissamesecret toachievesuccess inyourlife: ClickHereToFindOutMore And this mathematics teacher knew from his past experiences that no one could normallysolveitonthefirstlessonofthisdifficultmathematicsclass.Asitwasabrand newclassandnoneof myfriendsknewabout mefrombefore,everyonelookedat me. WhenIraisedmyhandandIsaid,“Iamgoingtogiveitashot!”Everyonestaredatme, shakinghisorherhead. Igotup,wentuptotheboardandwrotedownalltheworkings totheproblem.Everyone,includingtheteacher,wasstunned.Fromallhispastclasses, noonecouldeversolvethisabstractmathematicsproblemonthefirstday.Butagain, becauseitwasabrandnewclassandnooneknewme,theythoughtIwassomekind ofgenius! It feltreallygoodwhenIstartedenjoyingthisnewnicknamepeoplegaveme.Theyused tocallme,youknow,“thisguycalledMr.AMathematics”.Istartedmakingitahabitto readaheadofclassbecauseIenjoyedit.Iputinextraeffortinallmyassignmentsand tests. Andprettysoon,withallthathardworkandallthataction,guesswhathappened?I toppedthewholeclassandscoredanA1 intheNationalGCE‘O’LevelExamsin Additional Mathematics. Thatonemajorexperiencefurthersolidifiedmybeliefthat mathematicswaseasyand that Iwasamathematicsgenius. Itwasthisbeliefthatmademeopttomajorinmathematicsinthejuniorcollegelevel. Sureenough, IscoredstraightAsinMathematics(SyllabusC)andFurtherMathematics, the toughest mathematicscoursethat everyone feared.Now,thatis thepowerofabelief change. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

17. www.SuccessWithNLP.com Now It’sYour Turn ToDo It! Rememberthateverybeliefyouhaveisaresultofanideasupportedbyevidencesyou havecreatedforyourselfthroughpastexperiences. So,beginbyanalyzingeachofyourlimitingbeliefsand thenchallenging theseso- calledreferencesthatsupportit.Youwillfindeventuallythatthesereferencesare nothing morethangeneralizationsandmisinterpretationsyouhavemade. So,howdoyoubegin todo this?Beginbyaskingthefirst twoquestions: • “HowdidIfirstcreatethisbelief?” • “Whatmakesmebelievethisistrue?” Byaskingthesetwoquestions,youbegintoexplorewhatevidencessupportthisbelief. Forexample,whenIhadthisbeliefthatIwaslousyinmathematics,Iaskedmyself, “HowdidIfirstcreatethisbelief?”and Icame outwithallthetimeswhenIcouldnot multiply,whenI failedmytests,andwhen mymom toldmethat I hadher genes. So,onceIaskedthosequestions,Ihavefoundtheseevidences.Next,Iwillstart challengingthem byaskingthreequestions. • “Whatelsecouldthismean?” • “Isthereacounterexampleforthisevidence?” • “Howcredibleisthepersonwhohasgivenmethisevidence?” Forexample,whenIfoundoutthatmybeliefwasthatIwaslousyinmathematics,I realizeditcame fromthreeevidences. The firstwasIdidnotunderstandmultiplication tables,likeI mentioned before.ThesecondwasI failedmy mathematicstestsandthe thirdwaswhen mymom told methat itwasinhergenes. Againbyanalyzingtheseevidences,Ibegantoreframethemeaningofthese experiences.See,myinability tounderstand multiplicationcouldsimplymeanthatIwas not taught inawaywhichI understood. It didnotmeanIwasslow. MyfailingmathematicstestscouldagainmeanthatIdidnotlisteninclassandthatIdid notbothertostudyandnotbecauseIwasbadinmathematics.Andmymomwas certainlynotacrediblesourcetoconfirmIwaspoorinmathematicsbecauseifshewas, shewouldhavebeenateacher! Ithenwentontofindmanymorecounterexamplesoffriendswhoseparentswerenot necessarilygoodatstudying,buttheythemselvesweregoodatstudying.Youknow,I hadafriendwhoseparentsdroppedoutof school,but heendedupaPresidentScholar. © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

18. www.SuccessWithNLP.com SoIsaidthis,“Itcannotbethegenes.”Ifoundcounterexamples.Inyourcase,for example,ifyoubelievethatyouare too youngto startabusiness,couldyoufind counterexamples?Couldyou findsomeone whowasyourage oryoungerwhohad startedabusiness? Ifyoubelieveyouaretooyoungtowriteabook,couldyoufindsomeonewhohasdone itatyourage?Iamsureyoucan.Youcanalwaysfindacounterexample.Atthe same time,youmay believethatyouaretooold.Youare fifty-fiveyearsold,forinstance. Youcouldneverstartabusiness. It istoolatefor you. Couldyoufindacounterexample?Ofcourseyoucan!ColonelSandersstartedKFCat theageofsixty-fiveyearsold,doyouknow?Ifyoubelieveyouaretoooldbecause someonetoldyou thatyouaretooold,isthatpersonacrediblesource? Whywouldyouwanttobelievethatperson?Youknow,ifoneofyourfriendsstarteda businessandfailedandyouthoughtitwasbecausehewastooyoung,couldtherebe another reason? It maynothavebeenthefact thathewasyoung. Thereasoncouldbethathedidnotprepareenough,orhedidnotmodelsuccessful businesseswell enoughand that iswhyhefailed.Yousee,youbegin reframingall these evidencesuntilyoubegintochangethe meaningtheyhave foryou.Theminuteyoudo that,theoldbeliefthatyouhadbeginstofallapartanddoes nothold water anymore. Great!Onceyouhaveshakenthefoundationsofthelimitingbelief,replaceitwith anewbelief.Askyourself,“Whatwouldbeusefulinempoweringmetotakeaction instead?”Youknow, for example,ifyouroldbeliefwas, “I am toooldtostart abusiness.” Yournewbeliefcouldbe,“Ageisnobarrier.”Oryournewbeliefcouldbe,“Ageis wisdom”or“Ageispower”.However,ifyoubelieveyouaretooyoungtostartabusiness, yournewbeliefcouldbethese,“Youthispowerinstartingbusinesses”or“Youthmeans sharpness”, “Youthmeansenergy”, “Youthmeansbetter business”, right? So,onceyoucreatethatnewbelief, youmustcreatenewevidenceorevidences to supportthisnewbelief.Onceyouhavecreatedanew belief, findevidencesallaround youwhichcouldsupportthisnewbelief.Example,ifyouwantnowtobelievethatyou canstartabusinessattheageofsixty-five,findthingsaroundyouthatsupportthat belief. Ifyouwanttobelievethatmathematicsiseasy,findalltheevidencearoundyouthat showsyouthat mathematicsiseasy.Ifyouwanttobelievethatyoucan, forexample, recoverfromcancerandbewell, findallthepeoplearoundyouorreadall thebooksthat support yourbelief. Itwilltotallysupport thisnewbelief. And iftheworst thinghappens,whereyoucannotfindanyevidenceatall,what do youdo?Theansweristhis:Makeit up!Thatisright. Remember themindcannot tellthe difference betweenwhatis realand whatis clearly imagined.You can actually literally createevidencesinyour mindby imagining them happening! © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

19. www.SuccessWithNLP.com Youhavelearntthatbeliefsaresopowerfulthattheydetermine theactionsyoutake, theamountofpersonal potentialyouwilltap,andthe resultsyouwillproduce,which furtherreinforce thosebeliefs.You havealso seenhow beliefsaffectyourbiochemistry anddetermineyourreality.Itis thereforeimportanttoexamineyourbeliefsclosely and replaceanylimitingbeliefthatyou mayhaveaccumulatedfrompastexperienceswithan empoweringone. Lastbutnotleast, findor makeupevidences tosupport thisnewbeliefandyouarewell onyourwaytounleashing power andsuccess! all your untapped potential and achieving personal All thebest, Adam Khoo © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd

20. www.SuccessWithNLP.com ClickHEREToFindOutTheSecretToThisAmazing TransformationAndHowYouCanUseThisSame SecretToAchieveYOURSuccessInLife! © 2009 All RightsReserved. AdamKhooLearningTechnologies Group PteLtd