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86-Year-Old Instagram Celeb Baddie Winkle Scores A Dimepiece Campaign<br><br>https://www.elle.com/culture/news/a27895/86-year-old-instagram-celeb-scores-a-dimepiece-campaign/<br><br>It's been a big year for women over a certain age scoring major endorsement deals: Joan Didion, Joni Mitchell, Charlotte Rampling, Iris Apfel, Jessica Lange, and more have all scored sizeable fashion and beauty campaigns.<br><br>But dare we say, this latest octogenarian fashion star is the baddest of them all.<br><br>L.A.-based streetwear brand (and Rihanna fav) Dimepiece has teamed up with Instagram and Twitter phenom Baddie Winkle, the hippest little Nana this side of Atlanta. The hip hop-loving, 420-friendly, 86-year-old great-grandmother from Kentucky appears in Dimepiece's new "State of Mind" campaign, as well as in posters and on tote bags. There's even a giant billboard featuring Baddie wearing Dimepiece (and a towel wrapped over her hairu2014very Liz Taylor) on the highway just outside of Coachella.<br><br>Dimepiece la, Dimepiece, Women's clothing<br>
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SUBSCRIBE SIGN IN 86-Year-Old Instagram Celeb Baddie Winkle Scores A Dimepiece Campaign This Baddie's a bona fide badass. APR 19, 2015 BY NORA CROTTY It's been a big year for women over a certain age scoring major endorsement deals: Joan Didion, Joni Mitchell, Charlotte Rampling, Iris Apfel, Jessica Lange, and more have all scored sizeable fashion and beauty campaigns. But dare we say, this latest octogenarian fashion star is the baddest of them all. L.A.-based streetwear brand (and Rihanna fav) Dimepiece has teamed up with Instagram and Twitter phenom Baddie Winkle, the hippest little Nana this side of Atlanta. The hip hop-loving, 420-friendly, 86-year-old great-grandmother from Kentucky appears in Dimepiece's new "State of Mind" campaign, as well as in posters and on tote bags. There's even a giant billboard featuring Baddie wearing Dimepiece (and a towel wrapped over her hair—very Liz Taylor) on the highway just outside of Coachella. +MORE FROM ELLE
CL | Song Association Shot by Nikko La Mere, the photos show Baddie living it up in L.A., lounging poolside, throwing up peace signs, enjoying the presence of pineapples, and showing off her bathing suit bod. Best of all Most importantly, she looks like she's having the time of her life. Picking Baddie to represent the brand was an easy choice, according to a statement on its blog: "Instagram sensation Baddie Winkle teams up with DimepieceLA to prove, once again, that you're never too old to be the baddest bish in the room. [...] Our brand has always stood for timeless female empowerment and continues to encourage this mindset in our newest campaign." #InstaGrammyGoals, for real. See more of Baddie Winkle's work with Dimepiece on the brand's Instagram and website.
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dimepiecela 159.6k followers View Profile View More on Instagram 1,865 likes dimepiecela 86 & Killing it. #STATEOFWINKLE • @DIMEPIECELA x @BADDIEWINKLE • TURNIN UP #COACHELLA #BADDIEWINKLE #DIMEPIECELA view all 101 comments Add a comment...
dimepiecela 159.6k followers View Profile View More on Instagram 3,066 likes dimepiecela #STATEOFWINKLE • @DIMEPIECELA x BADDIEWINKLE • TURNIN UP #COACHELLA #BADDIEWINKLE #DIMEPIECELA ??? view all 123 comments Add a comment... SPONSORED CONTENT FROM AROUND THE WEB Recommended by
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