Top Reasons for mapping Your Ads to Your Shopify Store’s Sales Funnel!!

1. Top Reasons for mapping Your Ads to Your Shopify Store’s Sales Funnel!! There are three main stages to achieve this and have been designed to help marketers engage shoppers throughout their customer journey. You need specific marketing strategies when own a shopify store and one of the most important advertising strategies is implementing full-funnel marketing by mapping their advertising and content efforts to their sales funnel. Not only this will drive more traffic to your store but will also compel them to make a purchase! The right audience needs to be made aware of your brand and products that you offer. STAGE 1 | ATTRACT: Wooing new visitors to visit your Shopify store. STAGE 2 | CONVERT: Concentrated on turning those visitors into customers by making them buy your products. STAGE 3 | RE-ENGAGE: Focused on repeat customers and retaining them for long-term. STAGE 1 | ATTRACT Once you are established in the market you can move to the next step of attracting your targeted customers. You can only retarget those who come to your store in the first place. This is the first stage of the sales funnel and by the most critical as it establishes your existence and creates an identity for your business for consumers to know. Your adverts should create a spark in consumers to bring them to your store and make a purchase.

2. There are two types of Lookalike audiences you should target in this stage: a)Website Visitors: Audiences like your website visitors. b)Top Customers: Target audiences like your best customers. STAGE 2 | CONVERT It retains path of people who visit your site and display your retargeting ads to them when they visit other sites online. Retargeting brings back the visited customers to your shop. This stage is made up entirely of retargeting ads to bring in more sales and grow the business. This is the second stage of your sales funnel and emphasize on taking those prospective visitors and transforming them into consumers. This is when you start making sales to keep your business running. The three campaigns that can help you during this stage are: - a)Dynamic Product: Target that customer’s products they have already viewed, but not purchased. b)Website Visitors: Target all those who visited your website. c)Abandoned Carts: Target all the customers who abandoned the cart and did not finish their purchase. STAGE 3 | RE-ENGAGE Click here to know about 3rd stage and more in detail. MAINTAINING A ROBUST FUNNEL = A RECURRING REVENUE SOURCE To succeed your business and rise continuous sales, don’t forget to study your customers’ positions in the sales funnel. Their services are cost-effective and suitable for all levels of business irrespective of the verticals. To get further details of how to channelize your customers to keep your sales up, you can get in contact with WebBee Global. The more targeted your eCommerce ads are the better chances of converting your customers occurs