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Best Search Engine Optimization Course in Jalandhar

TechCadd offers the best SEO course in Jalandhar, Punjab. Master SEO techniques with expert guidance, suitable for beginners and professionals alike

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Best Search Engine Optimization Course in Jalandhar

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  1. Page 01 SEARCH ENGINE COURSE Understanding Search Engines, Indexing, SEO, and Algorithms TECHCADD

  2. Fradel and Spies Page 02 WHAT IS A SEARCH ENGINE? Definition: A search engine is a software system designed to carry out web searches, meaning it searches the World Wide Web for information based on user queries. Examples: Google, Bing, Yahoo, DuckDuckGo Results are displayed in a ranked list called Search Engine Results Pages (SERPs) The Science of Problem-Solving Engineering Presentation

  3. Page 03 HISTORY OF SEARCH ENGINES 1990: Archie (first search tool) Evolution from keyword-based to AI-powered algorithms 1994: Yahoo Directory

  4. Page 04 HOW DO SEARCH ENGINES WORK? Crawling – Discovering new and updated content on the web Indexing – Storing and organizing content for quick retrieval Ranking – Ordering results based on relevance, quality, and authority Serving Results – Displaying best results for user queries

  5. COMPONENTS OF A SEARCH ENGINE Page 06 Crawler (Spider/Bot) Indexer Database Query Processor Ranking Algorithm

  6. Fradel and Spies Page 07 DRIVING DIGITAL TRANSFORMATION Software engineering is at the forefront of the digital age, providing solutions that enable seamless connectivity, automation, and data- driven decision-making. Software Engineering Contributions Engineering Presentation

  7. Page 08 POPULAR SEARCH ENGINES Environmental Impact Global Collaboration Google – 90%+ global market share, best for relevance Bing – Microsoft's engine, integrated with Windows DuckDuckGo – Privacy-focused Yahoo – Powered by Bing Baidu – Dominant in China Yandex – Popular in Russia Resource Constraints Technological Disruption

  8. Fradel and Spies Page 09 KEYWORD RESEARCH BASICS Finding the terms users search for Use tools like: Google Keyword Planner Ubersuggest SEMrush Types of keywords: Short-tail vs Long-tail Informational, Navigational, Transactional

  9. Page 03 CONCLUSION Understanding search engines is vital in today’s digital world This course helps you optimize content and use tools to grow visibility Quote: "If content is king, then search is the kingdom it rules."

  10. Page 10 THANK YOU FOR JOINING US Thank you for exploring the exciting world of engineering with us. We invite you to stay connected and continue the conversation. Phone: Website: +91 9888122255 https://techcadd.com/ Email: Address: info.techcaddjalandhar@g mail.com JALANDHAR NEAR BUSSTAND

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