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Step-by-Step Guide to Learn Digital Marketing

"Step-by-Step Guide to Learn Digital Marketing

Rajveer22
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Step-by-Step Guide to Learn Digital Marketing

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  1. Step-by-Step Guide to Learn Digital Marketing

  2. Introduction Digital marketing is the use of online channels and strategies to connect with customers and promote products or services. This guide provides a structured approach to learning digital marketing, referencing the frameworks and practical training offered by NSIM-Digital Marketing Institute in Delhi.

  3. 1. UNDERSTAND THE BASICS OF DIGITAL MARKETING 3. LEARN THROUGH STRUCTURED COURSES 2. SET CLEAR GOALS Identify your objectives: brand awareness, lead generation, online sales, etc. Use the SMART framework (Specific, Measurable, Achievable, Relevant, Time-bound). Enroll with Trusted Institutes: NSIM (National School of Internet Marketing) offers digital marketing training that covers theory, live projects, and practical implementation. Curriculum Reference: Website planning and creation Search engine optimization (SEO) Social media marketing (SMM) Pay-per-click (PPC) Email marketing Affiliate marketing Google Analytics E-commerce marketing Content marketing Definition: Learn what digital marketing is and its importance in the modern business world. Key Components: SEO (Search Engine Optimization) SEM (Search Engine Marketing) Social Media Marketing Email Marketing Content Marketing Affiliate Marketing Analytics 4. GAIN HANDS-ON EXPERIENCE Assignments & Projects: Work on live campaigns and dashboards (as provided in NSIM’s course). Website Creation: Develop and optimize your own website/blog. Social Campaigns: Create and manage social media profiles and paid campaigns. 5. MASTER SEO AND SEM Learn keyword research, on-page and off- page SEO. Get comfortable with Google Ads and other paid platforms. Practice analyzing and optimizing campaigns for conversions. 7. EMAIL AND CONTENT MARKETING Build subscriber lists. Develop email automation and drip campaigns. Learn copywriting and blogging for audience engagement. Plan and schedule content calendars. 6. SOCIAL MEDIA MARKETING Study major platforms: Facebook, Instagram, LinkedIn, Twitter. Explore organic and paid strategies for engagement and growth. Use analytics to measure performance.

  4. 8. UNDERSTAND ANALYTICS & PERFORMANCE TRACKING Use Google Analytics to analyze websites. Track conversions, user behavior, and optimize based on insights 9. STAY UPDATED Follow digital marketing blogs, podcasts, YouTube channels, and communities. Attend webinars, workshops, and certifications (like those offered by NSIM). 10. GET CERTIFIED Complete credible certification programs (Google, HubSpot, NSIM) to validate your skills. 11. BUILD YOUR PORTFOLIO Document all live projects, campaigns, and results. Showcase success stories and analytics in your portfolio. 12. NETWORK AND APPLY FOR JOBS Use LinkedIn and other platforms for job hunting. Leverage NSIM’s placement support and professional network.

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