Marketing Myopia Bombardier and Amtrak Summary. Summer 2008 XMBA 206.1 . Amtrak and the N.E. corridor (The Situation). How important is Acela to Bombardier? Technological breakthrough – Hi-speed train that runs on lousy tracks If Bombardier “pulls this off”, they have a “Silver Bullet”
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How important is Acela to Bombardier?