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User personas

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User personas

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  1. User personas Fivekeyusergroupsfor EasyTorrentStream 03/01/2024

  2. Userpersonas Matthew,20 Personatype:Student Janelle,29 Personatype:Artist/reseacher 2 Sean,33 Personatype:Techprofessional 3 Kevin,34 Personatype:Singleparent 4 5 Jack,28 Personatype:Youngprofessional

  3. Matthew,20 Motivations Academic success Socialconnections Exploringnewinterests Goals Graduating with good grades Makingmeaningfulfriendships Managingstresseffectively Personatype:Student Occupancy: Student Income:Low(part-timejob) Coreneeds Affordableresources Studysupport Socialactivities Stressrelief Painpoints Financialconstraints Cost of living crisis Timemanagement Studentaccommodationwi-fi Influences:Recommendations,price,socialmediatrends Lowprice Buyingmotivation1 Ad-free Buyingmotivation2 EasyUX Buyingmotivation3 Memberships studentsocieties socialmedia streamingservices(usuallyshared) Keybehaviours techsavy igh h mobileappsknwoledge high torrentknowledge medium

  4. Janelle,29 Motivations Creative expression Intellectualcuriosity Makinganimpact Goals Gainingrecognitioninthefield, Securing research funding Creativefreedom Personatype:Artist/researcher Occupancy:Artteacher Income:Low/medium Coreneeds Accesstonichecontent EasyUX Accessibility&affordability Easytosharecontent Painpoints Financialinstability Lackofrecognition Time constraints Lackofresources Influences:Trends,accesibility,grantopportunities,peerrecognition Lowprice Buyingmotivation2 Easytouse Buyingmotivation3 Accesstocontent Buyingmotivation1 Memberships artcommunities&forums socialmedia streamingservices Keybehaviours techsavy edium m mobileappsknwoledge medium torrentknowledge ow l

  5. Sean,33 Motivations Professionalsuccess Techn innovation Socialconnections Goals Graduating with good grades Makingmeaningfulfriendships Managingstresseffectively Personatype:Techprofessional Occupancy:SoftwareEngineer Income:High Core needs Tech tools Stressrelief EasyUX Trendsexploration Painpoints Intense work pressure Constantlearningcurve Work-lifebalance Lackoftechdetox Influences:Techadvancements,industryleaders,networking Ad-free Buyingmotivation1 Storageoption Buyingmotivation2 Visuallypleasing Buyingmotivation3 Memberships techmeetups&forums socialmedia streamingservices Keybehaviours techsavy high mobileappsknwoledge high torrentknowledge high

  6. Kevin,33 Motivations Financial motivations Personaldevelopment Work-lifebalance Goals Financialstability Career stability Personalgrowth Personatype:Singleparent Occupancy:ProjectManager Income:Low/medium Coreneeds Flexibility Easy to use tools Budget-friendlyservices Accestonichemovies Painpoints Financial constraints Limited personal time Cost of living crisis Accesstonichemovies Influences:Advices,budget-friendlysolutions,communitysupport Lowprice Buyingmotivation1 Easytouse Buyingmotivation3 Accesstocontent Buyingmotivation2 Memberships studentsocieties socialmedia streamingservices Keybehaviours techsavy igh h mobileappsknwoledge medium torrentknowledge medium

  7. Jack,28 Motivations Career growth Work-lifebalance Personaldevelopment Goals Climbing the career ladder Achieving work-life balance Buildingaprofessionalnetwork Personatype:Youngprofessional Occupancy:MarketingManager Income:Medium/high Coreneeds Affordableresources Stressrelief Industry trends Easyaccesibility Painpoints Limited work experience Balancingworkandpersonallife Financialplanning&saving Costoflivingcrisis Influences:Careeropportunities,trends,networksandcommunities Lowprice Buyingmotivation1 Easytoverify Buyingmotivation2 Easytouse Buyingmotivation3 Memberships Professional networks socialmedia&forums streamingservices Keybehaviours techsavy igh h mobileappsknwoledge medium torrentknowledge high

  8. PreparedbyPaulinaPawlak This document is confidential and proprietary. It is provided for informational purposes only and may not be used, reproduced, or disclosed in any manner without the express written approval of Paulina Pawlak. The content contained hereinisintendedsolelyfordiscussionsrelatedtotheco-founderrelationshipandmaynotbeimplementedorsharedwith third parties without prior consent. No rights or licenses are granted by this document alone. Any unauthorized use or disseminationoftheinformationhereinisstrictlyprohibitedandmayresultinlegalaction.

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