1 / 8

Digital Marketing (1)

DGTLmart is a digital solution company and we help organizations to have structured approach towards digital marketing. We are among the fastest growing Digital Performance Marketing Company offering end to end digital solutions to clients across the globe and help organizations to grow their business through digital marketing. We provide result oriented digital marketing services for business.

Dgtl
Download Presentation

Digital Marketing (1)

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Digital Marketing

  2. Digital marketing is also called as e-marketing, e-commerce, and internet marketing. Basically, marketing is done at places where the consumer is most likely to be present and an opportunity to interact with them exists. Similarly, you should be in a position to access their devices of daily use.

  3. In olden times this part of marketing was done through radio and television when it had become an inseparable part of every household. Now the people are more available online, mainly on social networking sites, on search engines, emails etc. and this becomes the ground for digital marketing activities in order to approach your potential or current customers. Digital marketing can help in growing any kind of business in so many ways, which include: • Getting a global audience reach. • The investment for a digital marketing platform is much lesser compared to a traditional marketing site. • Digital marketing platform cuts down many secondary budgets • Strategies and experimentations which boasts of increasing the value of a business are much easier to try on a digital platform with minimum risks.

  4. Modes of Digital Marketing Some of the modes of digital marketing are: • Web page or a Blog • Social media sites like Facebook, Instagram or Twitter • Ads Smartphones and tablets • Search Engine Optimization

  5. Different tools and concepts used by Digital Marketing Company The digital marketing strategies can only be executed if the different tools and concepts available are used by theDigital marketing company. Below are the tools that assist you to execute the digital marketing strategies: • SEO: this is one of the tools which is used by every business today. It is one of the fastest tools that are changing the aspects of marketing. SEO or search engine optimization is the most efficient specialized tool that focuses on providing a rank to your business in the top search engines including Google, Yahoo, etc.

  6. Pay Per Click: this is a cheap tool of marketing if you are considering the organic advertising with limited reach to the customers. But for the paid advertising especially on social media platforms like Facebook, Twitter and Instagram one is able to increase their footprints to a broader audience of customers. • Email marketing: want the cheapest, most preferred and effective digital marketing tool? Try opting for email marketing. This is simple to use as well, the Digital marketing company creates a list and sends the email to the target customers. • Content optimization: today the content is a most important tool of digital marketing. Whether you are opting for emails, social media or websites to market your business, you must always remember to provide quality content that is free from grammatical errors. The content should be concisely providing the relevant understanding as nobody wants information that is unable to provide a rightful tone and quality content.

  7. Mobile marketing: Most of the internet users rely on smartphones to search and buy a product. This has made the Digital marketing company focus on mobile marketing that would attract the customers by the use of SMS, websites, and applications. • Influencer marketing: this basically involves content strategy, creation, and its amplification. Influencer marketing is the latest ways to create and amplify the content. All you need to do is find influential people and ask them to share your products. This might be a simple strategy but has various steps involved in order to bring the fruitful result to your business.

  8. Thank You

More Related