Functions of persuasive presentations
Download
1 / 15

Functions of Persuasive Presentations - PowerPoint PPT Presentation


  • 352 Views
  • Updated On :

Functions of Persuasive Presentations. Reinforcement Refutation Promoting change Call to action . Resources for Persuasion. Listener’s perspective Opinion Leaders Credibility. Components of Source Credibility. Trustworthiness Competence Dynamism. Presenting Evidence. Understood

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Functions of Persuasive Presentations' - Ava


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Functions of persuasive presentations l.jpg
Functions of Persuasive Presentations

  • Reinforcement

  • Refutation

  • Promoting change

  • Call to action


Resources for persuasion l.jpg
Resources for Persuasion

  • Listener’s perspective

  • Opinion Leaders

  • Credibility


Components of source credibility l.jpg
Components of Source Credibility

  • Trustworthiness

  • Competence

  • Dynamism


Presenting evidence l.jpg
Presenting Evidence

  • Understood

  • Sources

  • Novelty

  • Fear appeals/Threats of harm


Order effects l.jpg
Order Effects

  • Climax order—Recency effect

  • Anticlimax order–-primacy effect

  • Pyramidal order


Presentation to convince l.jpg
Presentation to Convince

  • Goal: convince audience to support an organizational change

  • By:

    • Impact/extent of the problem (PROOF)

    • Causes of the problem (PROOF)

    • Prescribe a specific solution

    • Convince them to take action


Presentation to convince7 l.jpg
Presentation to Convince

  • 5-7 minutes

  • Maximum of 2 note cards (KEY WORDS)

  • Minimum of 3 PowerPoint Slides

  • Completed Outline Worksheet


Problem solution action l.jpg

Problem-Solution-Action

Presentation to Convince


Components l.jpg
Components

  • Introduction

    1. Problem

    2. Solution

    3. Action

  • Conclusion


Introduction l.jpg
Introduction

  • Gain attention

  • Establish Credibility

  • Motivation

  • Preview


Problem step l.jpg
Problem Step

  • Explanation

  • Causes

  • Who is affected

  • Evidence/proof

  • Consequences


Solution step l.jpg
Solution Step

  • Explanation

  • Fit

  • Benefit

  • Workability


Action l.jpg
Action

  • Explain action

  • Appropriate?

  • Ask for support


Conclusion l.jpg
Conclusion

  • Review

  • Memorable close